In this article, I will give you 5 more compelling reasons why pay per play (PPP) advertising is the wave of the future.
If you are a pay per click affiliate, you will not want to miss this article especially if you are in the Google AdSense program with miserable conversation rate.
You will also find out how to make money out of this program even if your web traffic is miserable.
Okay, let’s dive right into reasons.
Diminishing advertising return
Already major brands, including the big 8 in advertising, observed the diminishing advertising return. Compared to the past, it’s just not effective to advertise and invest in television commercials.
With more and more people spending more time online, more advertisers will shift to advertise on the internet.
The invention of digital video recorders (DVR) could be one of the major culprits for the dwelling advertising return. Why? Simple. Studies shows that 90% of DVR owners are fast forwarding through television commercials!
Strong partnership
The partnership with one of the major search engine means that almost instantly PPP advertisements can reach 29.7 billion individual web pages out there in the virtual world.
Can you see the enormous potential in this partnership? This is an almost endless source of prospects you can refer to this program and make referral commission from it (I will discuss more about the referral program in reason number 9).
The power in audio
Research shows that 78% of the people have an audio system on their computer, which is kept on at all times.
Moreover, audio puts the human touch right back into advertisement. If cold hard written advertising like Google AdSense program is doing well, audio advertisements can only do better. These are good news for publishers as it means that advertisers will be more willing to spend money to run audio advertisement on website(s).
Comprehensive training
Already a series of free training are available to help publishers succeed with this new advertising method.
Undoubtedly, NetAudioAds, the company that pioneer pay per play is determined to grow with its publishers. Even if you are a newbie on the net, the step by step training material will lead you by the hand. They will bring you from ground zero to a competent level, where you can make money from the program.
Some of the training includes,
- How to contact website owners
- Using Yahoo to find adSense prospects
- How to set up a squeeze page on your website
- How to set up a free website to host your PPP code
- How to communicate with prospects
- How to use Facebook to build your PPP network
Training videos are currently in development to make learning an easy and enjoyable task.
These training materials are extremely valuable especially if you do not know where to start to get prospects to join the program.
Lucrative payout plan
Okay, if other reasons don’t excite you, I believe this will. It could be the deciding reason, why you should be a part of the pay per play advertising community.
Unlike Google AdSense program, PPP allows you to monetize 100% of your web traffic without selling anything (I know I mentioned this earlier).
Let me get into the details. Your visitor doesn’t need to click on anything. When they land at your site, you get paid 25% of the “per-play” revenue spent by the advertisers that play audio ads on your website.
On average, 25% is far more than what Google AdSense pays the webmaster for clicks.
You can also choose to participate in the 30 seconds advertisement plan and get paid more for the longer air time.
One way to maximize your earning is to run 30 seconds advertisement on high traffic page.
“But the traffic to my site is miserable!” You exclaimed.
No worries. You can still make money through referral program.
On top of the 25%, pay per play advertising also offers, 5% of what the advertiser spends on PPP advertisement played on website(s)
- Of those you refer
- That your direct referrals bring on board
So it’s three stream of income source from one program. But I suspect not for long. NetAudioAds is limiting the number of publishers that can enjoy referral earning on 2 levels.
These are the core marketing partners group that will continue to earn referral earning. Once the core marketing vacancies are filled, most likely, you can only earn from those sites you control.
Look, unless you are having millions of visitors to your site now, I think it’s easier and more profitable to convert prospects to direct referrals.
Who else wants to be one of their core marketing partners, and enjoy the lucrative earning from this pay per play advertising program? You do? Then go and monetize your website with PPP.
By the way, did I tell you it’s free to join this program?
Google are you prepared for this challenge?
