"You need have no HTML or internet experience; No Inventory needed; No cold-calling; No enticing your family and neighbors to purchase or join." In fact you have nothing to do except check in, in your pajamas, each morning, to see how much money has been placed in your PayPal or other account.

You will see back-ground pictures of fine yachts, 007 style boats, just idly waiting for the champagne to be delivered, or scenes of pretty mansions in the back-ground and a business-breakfast or lunch (working hours are restricted so there are no business-dinners), and an internet guru, (usually, predominantly male, early 20's, in very casual clothes, stating that he has already stacked several million from this "unique", "secret" system and is now anxiously searching to make 50 more millionaires before he closes the program. So, of course, you must rush if you are to be one of those lucky potential millionaires. Oops, there is a small catch! It is necessary to answer a questionnaire to check that you meet the Questions must be completed before advancing to next step.

Examples of the Questions are as follows:

Do you wish to make money?

Do you wish to quite your present job?

Do you want to fire your boss?

Are you interested in spending more time with your family?

Real intellectual challenges contained in those queries, but you guess you might get quality and so you proceed to next step and, hey presto, before you get there, yet another, extremely limited offer to those who "qualify", a special deal on some product, that will only be offered this one time. If you go beyond this page, you will never ever again have this wonderful, golden opportunity … etc.,

So, you are going to be afforded expert guidance and training from one of the worlds' famous online business gurus. Yippee. 24/7 support, all sorts of back-up that is going to enable you to make money every step of the way. When I say "every-step", you best pay attention. Every step is invariably an enticement to just invest a little more that you will have a "Silver" opportunity instead of the "Bronze" you currently hold and of course, if you wish to be in there with the big boys, then the "Gold "is the one to go for.

In there amongst all of that clever marketing and deception, are honest, decent individuals and groups who are honestly endeavoring to promote genuine internet businesses and opportunities. How does one distinguish between the genuine and the scams. The latter are very cleverly and professionally disguised to look, sound and quack like the real thing. The difficulty for the individual searching is that, more often than not, he or she has parted with their hard-earned cash before they realize that the expert advice is now on "Auto-Pilot" and "because of the enormous number of emails coming in ", he cannot personally attend to queries and questions. In many other cases, there is not even an auto-response, just no reply from either the guru, or the web-host or the link that introduced you to both.

There is a case for some kind of accrediting body that would lend credibility to the genuine efforts of those who behave professionally and with integrity. It would also give enormous confidence and comfort to the many thousands who are ensnared into those traps, offered under the guise of genuine business opportunities, to know that there is a reliable and genuine "Watch-Dog" that over-sees the system and endeavors to ensure credibility and integrity are identifiable ingredients and essential criteria for those seeking accreditation.

Internet businesses have been and continue to be on an upward growth path. It is recognized that progress of all business ventures is enhanced with an on-line presence. It is imperative that both the consumer and provider receive a high level of protection and support in the pursuit of reliable and honest on-line trading.