According to Entrepreneur, Inc. there are over 30,000 business coaches in the United States. When you do a Google search for “Business Coach”, you’ll find that there are over 58 million searches! It’s a popular industry and some of the most successful people have used a coach. So it’s always interesting to me to find someone who doesn’t know what a coach is. I’m often asked: “What is a business coach?”
Simply put: a coach is one who builds, supports, and encourages another person. They help to train the other for success. When we look at an athlete coach you find that the coach doesn’t work with just anyone. he recruits the best talent and builds, support and encourage the talent that’s already there. The business coach is someone who does the same. The best coaches tend to be selective about who they work with and then they work with the client to build, support and encourage their clients business and talent.
The best business coaches DO NOT:
* tell you what to do
* make decisions for you
* work as your therapist
* do the work for you
* give out a “pat answers”
* EVER tell you to give up
The best business coaches DO:
* utilize your wisdom and knowledge
* assist you in developing a strategy to get the results YOU want
* help you prioritize your projects and goals
* give you one-on-one customized attention
* become resource for your business
* empower you with ideas and feedback
WHY HIRE A BUSINESS COACH?
You hire a coach to challenge you. Be a listening ear. Give objective advice. Hold you accountable for the goals that you’ve set. Push you out of your comfort zone. Help you to see the bigger you. Consult from their business knowledge and experience.
Often times your meetings with a business coach will occur via telephone, but may also take place via email, instant messaging or face to face. Most coaches require money upfront and the best ones will offer you an opportunity to change your mind after a session. With someone else focused on your success you are are guaranteed to go farther faster! Yes, I used the word “guarantee”!
