As we approach the holiday season, many people start thinking about ways to increase their income. You can make a significant extra income by starting a Christmas lights installation business.

Working only during November and December, you can generate as much as $ 30,000 or more, depending on whether you work alone or choose to hire workers to form crews.

A Christmas lights installation business is an easy add-on for landscapers, painters, roofers, and any other service provider with an existing client base. In addition, if you currently work in one of these trades you already have what you need to start the business – mainly, ladders!

You can make up simple flyers to distribute in areas where you want to find clients. A well-designed, eye catching flyer on brightly colored paper can be a very inexpensive but effective way to get the word out about your service.

You can also post free ads on Craigslist. Write a good headline that puts the benefits of your business right in front of your prospects' eyes. For example, a key benefit would be saving time.

Get a simple website for your business so that people can find you by searching for local Christmas lights installers. When you are on a job site, post a small sign in the yard while you work and make sure to include your phone number and website address in large enough type to be read from a distance such as across the street. As a courtesy, make sure to ask the homeowner for permission to put a sign in the yard as you work. Most people will not object to this as it is common practice for service providers.

Try to get testimonials from your happy customers and ask for permission to use them on your website and flyers. Nothing sells better than testimonials from satisfied clients. It builds trust and credibility better than any other aspect of your marketing efforts.

Another essential aspect of your marketing will be to photograph your work. Photos sell! Take lots of photos so you are sure to get some good ones for your website and flyers. Imagine how great your Christmas lights installations will look on your website. When starting out, you can put lights up on your own home or a friend / family member's home just to get some photos. Make sure you do a great job!

These marketing tips will make your phone ring!