Recently, an Atlanta personal injury lawyer has been making waves in the blogosphere with a creative new law firm marketing campaign. The attorney, now – and perhaps forever- has become known as the “Bald Lawyer.” His billboard campaign has attracted attention not only in the ABA Journal, but also on a whole host of other sites, even showing up on the website of a major communications firm in the United Kingdom. With the amount of widespread positive attention he’s receiving, it seems clear that his creative advertising effort was a complete success.

Innovative Law Firm Marketing: Standing Out From Your Competitors

Law firm marketing has become ubiquitous, with a lawyer billboard on every corner and lawyers promising to get you a fast divorce or a big cash settlement during every commercial break. Because there is so much legal advertising going on, it can be very difficult to get potential clients to sit up and take notice.

Lawyers have a special challenge in getting customer’s to pay attention, since unlike selling a sleek and sexy new car or a cool new beverage, lawyer’s aren’t selling a lifestyle. Many of the lawyers who advertise offer aid to people who usually will become interested in their services only when something has gone wrong, and for everyone else, their ads will blend into the background.

Even when someone is seeking a lawyer, clients are going to have a hard time differentiating between one lawyer’s promise to “get justice” or “get results” and the similar promise made by countless others, often all standing in front of the same stock set of law books in the generic law office so popular in legal ads.

Not so for the Bald Lawyer. His eye-catching billboard features the slogan “Injured? Don’t Pull YOUR Hair out!” Below that is a big shot of the lawyer with his bald head, and the address for his website ‘MyBaldLawyer.com.”

What Makes The Bald Lawyer Ad Work

The Bald Lawyer ad works and stands out from other law firm marketing because it is different. It shatters the stereotype of the conservative, unapproachable and uptight lawyer by allowing the attorney to poke fun at himself… yet it does this without undermining the law or the legal profession.

The billboard also stands out because it attracts attention and because it gives the reader a memorable image. That image is accompanied by a website directly related to it, which fixes itself in the viewer’s mind right along with the image, becoming easy to remember.

Clients who see the bald lawyer ad will take more notice of it- even if just for a few seconds out of curiosity- than they would just another lawyer ad. This can translate into the ad staying in their minds, consciously or subconsciously. In turn, when they need a lawyer, they may just be tempted to visit the website they remember from the billboard where the client can learn about the services the bald lawyer offers.

Creating Your Own Innovative Ad

Other attorneys who wish to take their law firm marketing efforts to the next level can take a page out of the bald lawyer’s book. The ad is an important reminder that innovation is key in successful legal marketing, and that by offering clients some way to distinguish you from your competitors (preferably a memorable way), you can stand out from the rest.

When crafting your own marketing campaign, think of what makes you different. What aspects of your law practice management or law firm help you to stand out from the crowd and add value to your clients? If you can identify something that sets you apart and you can present that something in a new and creative way, your law firm marketing campaign is sure to be a great success.

It is so fashionable in therapy to focus on what goes wrong. We continue to do this despite the fact that research tells us that the strongest marriages are forged by concentrating on what goes right.

The harder you work at celebrating your marriage and one another, the stronger your marriage. Now let’s see, what’s more fun… fighting or celebrating. (And if you answered fighting, there’s work to be done. Drama is not relationship, even though we are easily seduced into thinking it is. A couple quick sessions with a counselor can help you change that.)

Celebrate accomplishing your goals. When the two of you do something wonderful together, celebrate. If one of you has successes small or large, celebrate. Why not plan a celebratory dinner every week. Make it a rule you can’t talk about anything but your successes and your plans for success. This isn’t as easy as you think. At the beginning, you may need to make some rules:

1. Get the problems out of the way early. If you’ve got problems to discuss, you may need a business meeting. Find a way to discuss the issues that keeps them low impact. Don’t have this meeting the day of your celebration dinner.
2. Divide up the time between marriage and the two individuals. If you have to keep a clock, keep it. You’ll soon find the rhythm.
3. Focus on what went right and what you accomplished. Tell one another what you saw them do that was memorable and successful. Start the habit of success and compliments for success.
4. Don’t plan work or chores for after the conversation. Make this a holiday (remember the Sabbath?) for your relationship. Yes, you do have one evening a week. No one’s that important.
5. Do plan for lovemaking. Here’s the thing lovemaking is a habit, and one that’s very easy to get out of. So, change the sheets, vacuum the bedroom and get out the candles. (reminder, setting the scene is not the responsibility of any one gender.) Take a quick shower and go to bed. Early. Go to sleep whenever!

Marriages take work. You need to develop processes that will help you deal with the obstacles. But you also want to celebrate the successes you accumulate. You want to keep your curiosity about one another lively. You want to know your marriage as a precious thing. You want start developing traditions that bind your hearts together. This will help a marriage, big time!

The more you focus on your success, the more successful you’ll be. You’re going to talk about your happiness and your success at your wedding ceremony and your reception. Why not commit to it in your wedding vows? Honesty is completely mandatory in this, but this process will get you the marriage you want to live into. And no one deserves that more than you!

Moving across the country may seem like a daunting task, but with a little planning and preparation you can make it into a fun and exciting adventure. Follow these simple moving tips to make your move as stress free as possible:

1. Organize your belongings and form a budget

The most important part of planning a move is figuring out exactly how much you need to move. It’s hard to budget for your move when you’re unsure of what you will be moving and how it needs to be transported. Start by making an inventory of your belongings. Once you’ve identified what you don’t need, consider holding a garage sale or making a donation run to your local thrift store. When you’ve determined how much you’re moving you can make an informed decision about how best to move. Common moving options include renting a truck, renting a container, or hiring a professional moving company. Moving companies are generally the more expensive option as you will be paying for transportation and labor. You will have to decide if the hassle of loading your own vehicle and the expense of tolls and gas is worth the cost savings of renting a truck instead of hiring a moving company.

2. Pack Smartly

If you are renting a truck or a container you will usually be responsible for packing your own belongings. Thankfully it is easy to acquire packing materials cheaply or even free. Consider asking local grocery stores for their extra boxes. Newspapers and old magazines make for a cheap alternative to tissue paper when packing plates and other fragile items. Hire your friends as moving help and be sure to provide plenty of food and beverages or a small stipend. Consider packing your bedding, toiletries, and other essentials separately so that they are available immediately when you get to your destination.

3. Enjoy the Journey

Your long distance move should be an adventure to look back upon fondly. It’s a great chance to see new places and meet new people. If you are driving make sure to get plenty of rest and change drivers often. It is often cheaper (and healthier) to pack a cooler and picnic at rest areas or your hotel than to eat out for every meal.

Remember, with proper planning any long distance move can be successful. Following these simple moving tips will set you up for success.

Past Life Regression can be an effective tool in overcoming many situations where you are feeling stuck and out of sorts.

For instance, do you ever get the urge your life is set in a repeating pattern and things are just one re-occurring cycle? Feel like you are trapped inside a situation where you can’t seem to find your way out and no amount of hard work on your part is seeming to get the results in life you are looking for? You are not alone!

Being stuck in a continual loop is frustrating at best, and can be devastating to deal with. It wastes valuable life time having to deal with the same issues in various forms over and over again, especially when you feel like you should have learned the valuable lesson the last time around.

In many instances, Past Life Regression can be a valuable tool in overcoming those devastating highs and lows and can allow you to function at the level of prosperity God meant for you to have in your life.

How does Past Life Regression work? You don’t have to believe in Regression for this Therapy to work. Simply allowing the healing process to go forward and recognizing the link in the debilitating behaviors associated with your actions is enough.

It works like this, Past Life Regression allows you to link yourself to patterns you have in your life which are carried over from mistakes you have made in past existences. By searching back into the time those patterns existed, they can be recognized and released, breaking the cycle that has been created in the current life. Even if you do not believe in the process, Past Life Regression acts very powerfully in helping the mind understand why you carry those debilitating behaviors with you in the first place.

Moving to a new apartment or home can prove stressful; this explains why it is important to choose a professional man and van (removers). There are many advantages of hiring professional movers including:

· Saving on time

When you hire a professional moving company, you will also save yourself the trouble of packing materials and moving boxes. Packaging breakable items can prove tedious and time-consuming. An average person can take several days to pack the items. The professional moving company has the necessary skill to pack such items in no time. The company will be able to label the boxes so that you can know what is contained in the boxes.

· Experienced to move items

You probably do not recall how you succeeded in bringing in your furniture through the corridors to the basement. Professional companies play an important role in moving large furniture and machinery through narrow corridors. They have been in the business of moving items therefore, they do not waste time wondering how items where moved into the house and how they can be removed to facilitate transportation to new premises. The right professional deal with tight situations daily; they know how to move furniture and big appliances through the doors without damaging the items.

· Cost effective

Many homeowners assume it is going to cost them much when they seek to hire the services of a professional moving company, but this does not have to be the case. In fact, the cost you are likely to incur in doing the job yourself is likely to be more than when you decide to hire the services of a professional company. The cost you are likely to incur in renting a truck is expensive. Many of the rental companies expect you to make a hefty deposit. Furthermore, the costs of fuel you need to put in these trucks can prove costly. When you hire a moving company, you will save a substantial amount of money renting trucks.

A professional moving company will be in a position to bring in all the supplies that are required to move you. They help by packing the items safely. They will also help move heavy furniture from its current position to the new premises. Therefore, you do not have to hire extra hands or friends to help move valuable possession. Furthermore, you will not injure yourself while moving the items once you make the decision to hire the services of a professional moving company.

In summer, it can be difficult to move during winter. The main reason is that hiring in the cold season requires a lot of effort. The first problem is that the cold weather is quite unforgiving. But the good thing is that it will be easier and cheaper to hire a mover or get a truck. In this article, we have some tips that will help you move to your house during winter without any problem. Read on to find out more.

1. Prepare your Stuff

First of all, you should prepare your stuff for the movers you have hired. You should have the snow cleared from the front of your house, including the walkways and driveways. It is better that you pour some salt in order to make sure that these areas are not slippery. After all, you don’t want the movers to drop your expensive stuff and causing huge losses.

2. Get Plenty of Salt

Make sure that you have access to plenty of salt and a shovel. Make sure that you keep your eyes on the road throughout the journey. If you can see that there is a lot of snow on the road ahead, we suggest you step down and clear the role first. All you need to do is place plenty of salt on the problematic areas. This approach will help you make sure that the road ahead is not slippery.

3. Serve Hot Drinks

Always provide hot drinks. In the cold season, it is better that we all drink hot drinks in order to keep ourselves warm. Apart from this, you can also serve some snacks. As a matter of fact, hot tea and chocolate can help you boost your energy levels. Once your professional movers are there at your new house, you can prepare a mail for them after they have unpacked everything.

4. Use Plastic Containers

As far as packing is concerned, you can use plastic containers, especially in winter. The beauty of plastic boxes is that they are reusable. Plus, they can stand the test of time. They come with a lower price tag when compared to cardboard. Another plus point is that plastic can protect your valuable items against the snow.

5. Check the HVAC System

You also need to make sure that your new house is ready for all of your family. Therefore, you may want to make sure that the heating and lighting systems are working properly. In other words, all of the systems should be in working order. If possible, you should visit your new house at least 24 hours before you reach there.

6. Check the Weather Chart

Sandstorms may happen in winter. Therefore, we suggest that you have a backup plan in place. Therefore, we suggest that you get in touch with your moving agent to find out about their policy. In such circumstances, you may have to postpone your more. So, you should find out if your real estate agent can help you extend your stay for a few more days.

Long story short, we suggest that you consider these steps if you are moving to your new house in the cold season.

Research shows that people who move successfully into self-employment are self-aware and are able to manage themselves in different situations. In other words they know what makes them tick and they know what to do to stay motivated and have a positive view of their business.

So you have a clear vision for self-employment and you have the talent and passion to turn that vision into reality. What other qualities will you require to be a success?

1. Risk-tolerance. That doesn’t mean that self-employment is inherently risky; it just appears riskier. When you’re employed by someone else you’re only one economic downturn or personality conflict, or corporate restructuring away from unemployment. But you get on with the job and forget about the possibility, whereas in self-employment there’s always that uncertainty around where the next piece of work is coming from and how long it will take to win it.
2. Willingness to accept new challenges. Not only as part of your move to self-employment, but as a permanent part of your new life. There’s less continuity of employment and income, and the constant challenge of the next hurdle, the next prospect, the next re-invention of your talents.
3. Relationship-focused. Networking and relationship building is part and parcel of being self-employed. It’s not just an element in running your business; it’s one of the requisite skills to ensure success. If you don’t enjoy – yes, enjoy – networking, then your pipeline of work will be thinner and less healthy than it should be.
4. Self-development has to become a constant element. The work you do to continually develop your knowledge and skills will determine your employability and how marketable your skills are. This is far easier if you get a kick out of your professional development rather than just tolerate it. Some great businesses have been built on finding a niche area of knowledge and establishing yourself as the niche guru.
5. Influence. You must not only have marketable skills; you must be able to sell them. There are lots of sources of marketing advice available. If you have doubts about your selling abilities, you need to concentrate on developing your confidence in that area.
6. You need lots of self. You must be self-starting, self-inspired, self-directed. When times are difficult and inspiration gets thin, the ability to bounce back and get out there again is vital.
7. Multi-tasking is at the heart of self-employment. You have to enjoy working on several tasks/projects at once as well as doing all the things you need to do to run the business.

Finally, you need humour and perspective. You must retain your objectivity – and sanity – which can easily be distorted when you work alone. Humour helps you see the comic as well as the tragic in running the business.

There are several ways to add moving water to your Koi pond design. And, in fact, if you think about it, without moving water your pond will become stagnant.

Incorporating one or more “water-moving” features into your Koi pond design is essential for the health of both your pond and your fish! Both need oxygenated water.

Jets help move water and benefit your pond by creating surface flow. This helps debris move towards the skimmer and increases oxygen content. This outcome of this is the promotion of beneficial bacteria.

The beneficial bacteria help with the biological filtration of your pond by breaking down harmful substances into more benign forms of matter.

Once the jets move the debris within range, the skimmer can remove most of it from the surface before it has a chance to settle to the bottom of the pond.

Having one or two pump or filter return lines located about 12 to 18 inches below the surface provides many benefits. You can turn a valve to direct flow to the below surface return.

Then the water flow can be used to corral the leaves and other organic debris sitting on the bottom of your pond and move it closer to the bottom drains for pickup.

Return lines can also aid water circulation in the pond when chemicals are added. your Koi will enjoy exercising in the current that’s been created.  Koi are river fish and they love swimming in currents.

Waterfalls are beautiful to look at. I believe that a good Koi pond design should include a waterfall.

The sound is soothing and relaxing and the water moving over rocks generates negative ions which are added to the air. As you breathe negatively charged air, it helps relieves stress and anxiety. Waterfalls also add extra oxygen to the pond.

In fact, one of the most common ways to add oxygen to a pond is by installing a waterfall. Anything that disrupts the surface of the pond will help add oxygen.

The only place where oxygen can effectively be transferred into the pond water is at the surface. This is because, at the surface, atmospheric pressure on the water and the oxygen is equal.

Another feature that helps create moving water and helps oxygenate your pond is a fountain. If for some reason you can’t have a waterfall then you should definitely include a fountain and there is certainly no reason you shouldn’t include both if you wish!

As you can see, there are many ways to incorporate moving water in your pond. Some are merely functional, while others are ornamental and even aid in relaxation as well. Make sure to include as many as you can in your  Koi pond design.

Like within any industry, the household goods business has its share of rogue companies that have been known to prey on the general public. From denying claims, lost belongings and holding the consumer’s items for “ransom”, reports of abuse by moving companies happen all too often.

The majority of these consumer abuses occur by those movers who are operating under their own authority and are normally not associated with a major van line. These rogue movers will often work under their own generic “van line” name.

Forty million people move each year and the large majority are completed with customer satisfaction by both, van lines and independent movers. These movers also tend with the negative impact placed on them and the industry by the fraudulent companies that take advantage of the consumer.

The major cause for the consumer who gets caught in one of these moving scams often lies with choosing the cheapest priced mover. Economics is certainly understandable, but going with the cheapest price is usually a recipe for disaster. Extensive research and understanding how the moving industry operates, play key factors in choosing the best moving company for your relocation.

With May through October being the busiest time for movers, the peak moving season will soon be approaching and there are steps that consumers can take to increase their chances of obtaining a care-free move:

• Never hire a moving broker
• Make sure the moving company has been in business for at least 7-10 years
• Visit their office to make sure they are who they say they are
• Never accept an “estimate” over the phone
• Make sure their trucks show the appropriate markings as required under federal law
• Check them out with the Better Business Bureau (BBB)
• Check their ICC number against the FMCSA records

These are just a few steps that consumers can take to validate a moving company’s reputation and record particularly when it comes to storing your household goods.

Most moving companies offer storage facilities should you have to store your items until your residence is ready for the move-in process. Moving companies holding the consumer’s belongings in storage for “ransom” have been documented and the FMCSA is now enforcing laws against these type of movers through the Map-21 Act.

Although these type of incidents do occur, it is most often done by independent movers not associated with a major van line. If you must place your belongings in storage, it is recommended to deal only with a major van line that is well-known; not with an independent moving company or a company which operates under its own “van lines” name.

Although many independents can be trusted, the key factor here is for you, the consumer, to have peace of mind. The greatest peace of mind you can have is to place your storage in a storage facility that you have complete control over such as a mini-storage facility.

By utilizing a self-storage facility, you and only you will hold the key and access rights to your belongings. If you are concerned with a possible “ransom” scam by movers, this would alleviate any fears of such an incident occurring.

Through research and investigation and fully understanding the household goods moving process, consumers can avoid becoming the next victim to moving fraud.

Zenit St. Petersburg forward and current star of Euro 2008 thus far, Andrei Arshavin is the man of the moment. Reports suggest that he is ready to try his trade outside of his native Russia, and he has received offers from England and Germany.

However Arshavin has stated that he is keen on a move to Spain, as he is a fan of the league, and he likes the way football is played there. Zenit boss Dick Advocaat, has also claimed in a recent interview that Arshavin is likely to join Barcelona.

Arshavin’s desire to play in Spain has now put a twist on the current Adebayor transfer saga as the Blaugrana may be tempted to make a move for the 27 year old instead. Arsenal have apparently been keen to land Arshavin and has been planning to use the funds from a possible Adebayor transfer, to buy the gifted striker while still having cash left over, having priced Adebayor at around 32 million euros, while Arshavin will cost in the region of 15 million euros. Barca however are only prepared to pay 27 million euros for the Togolese striker and thus could make a move for Arshavin instead.

My take on this, is that Barca should make a move for the man of the moment, Arshavin. He is a player who I believe many Barca fans would love to see at the Nou Camp, even more so than Emmanuel Adebayor. Also Arshavin has expressed a desire to move to Spain while Adebayor’s heart seems set on playing in Italy for AC Milan. Barcelona needs to bring players to the club who have a strong desire to play for the club and I believe Arshavin is one of them.

Russian football is clearly on the rise, it was proven with Zenit St. Petersburg’s Uefa Cup triumph over Rangers and now Russia’s run in Euro 2008. Arshavin believes they are many good players in is country which are now being discovered, and one thing is certain, he definitely is one of them.