6 Online Stores And Their E-Commerce Marketing Strategies To Learn

With more than 10 million stores over the web, there is no deny in the fact that e-commerce is booming like never before. The high penetration of mobile devices with hi-speed internet access and the convenience that comes with shopping while being at home of the workplace have triggered the soaring success of these stores. Sensing the increasing potential to make it big in the e-commerce market, hundreds of entrepreneurs launch an online store across the world. However, the road is not easy, and they have to hire E-commerce Development Services to implement several e-commerce marketing strategies. These carefully planned strategies help online stores to sustain fierce competition, and eventually to emerge out as a successful one year after years.

So, let us have a look at the six selected online stores with high conversion rates, and their e-commerce marketing strategies to learn.

Over-Stock

The online store selling more than 1 million discounted products like furniture, jewelry, watches, electronic goods, clothing and much more has its headquarters in the United States. It has implemented over the years multiple e-commerce strategies like investing heavily in search marketing, employing the popular management software Spigit’s Facebook analytics for accurate messaging to the customers, using Facebook, Twitter, and Pinterest to engage its target customers and much more. Most recently, over-stock has launched its mobile app to meet its high consumer demand for offering mobile deals via an engaging app.

Zappos.com

Based in Las Vegas, the online store is a subsidiary company of Amazon.com. It offers an array of shoes and clothing for men, women, and kids at some amazing prices. It has also ranked sixth as on the Fortune magazine’s list of “Best Companies to Work For” in 2011. The prime strategy of Zappos has always been a top-notch customer service via its call center, and word of mouth advertisement.

Etsy.com

Etsy is an extremely popular online store engaged in selling handmade items, and unique factory made products like jewelry, clothing, furniture, craft supplies, and much more. With more than 60 million monthly visitors, it is one of the most successful online stores over the web, and behind this super success lays a bunch of planned e-commerce strategies. Some of these are an emphasis on aesthetics in store design layout, engaging customers on social networking sites, consistently maintaining brand credibility, fast shipping of ordered products, ensuring fast page loading, and sending personalized newsletters.

Macys.com

The online store sells clothing, shoes, and other items of reputed fashion brands. It was originally a 150-year-old departmental store, which successfully makes a transition into the world of e-commerce. Its heavy investment in the online store website, development of mobile wallet, and ensuring a seamless shopping experience to its customers irrespective of the channel they use to buy the products goes a long way in making it successful defying all challenges.

Kohls.com

This is U.S. department store, which has its physical local stores too. The store offers clothing and some household goods to a large customer base. It has adopted unique e-commerce strategies over the years to experience success. These are like giving an opportunity to buy from the online store but a pickup of the product from their local stores to cut the shipping cost, making the products ready for pickup within four hours of placing an order, store-specific promotions, engaging customers while they are shopping via latest technology, and much more.

Shop.com

The online store specializes in the task of one-one marketing of an array of items like clothes, shoes, beauty products, shopping essentials, and much more to an approximate 3 million customers. Apart from ensuring a fantastic design layout for easy search of desirable products under different categories, the strategy that plays a decisive role in its overwhelming success is using the services of Channel Advisor, which is a reputed company offering valuable cloud-based e-commerce solution for easy integration, management, and optimization of their merchandise sales.

So, in a nutshell, each of the over online stores have implemented e-commerce marketing strategies, offered by the companies that provide e-commerce & Magento Development Company. If you are eager to make your online store successful, contact Elsner, a leading E-commerce Development Company.

Build An Impressive Product Landing Page, Boost Conversion Rates

Today, eCommerce business is trending in the market and most of the people are showing great interest to shop online. Hence, depending on the buyers’ behaviour and demand, the number of online stores is also increasing in a remarkable way. However, to stand out from your competitors in today’s vying business market, you need to come up with such a Magento store that is not only impressive by its looks but feature-rich as well to skyrocket your business. Here, you are going to get a few effective Magento tips on how to build an impressive product landing page that will boost conversion rate. Read on and make your Magento store a grand success.

Use Visual Content

The secret to making a successful landing page is to use visual content or image that is worth almost 60,000 words at the right place. While using images on the landing page, try to follow the below-mentioned tips for a better result.

→ Use high-quality and unique images

→ Use large images

→ If possible, enable zooming

→ Use video content

→ If possible, use 3D images

Induce Customer Feelings

Well, textual content not only helps in building SEO strategy but also helps in describing the product and its benefits. Make content so interesting and informative that shoppers cannot leave that particular page without clicking on ‘add to your cart’ button!

Try to avoid lengthy description. Keep it short, simple yet interesting, try to use peppy tone!

Activate Wish List Feature

According to a research based on customer behaviour, even though they don’t have any plan to buy a product, they simply do surfing to check our different offers, different variations of a product.

Now, while surfing, if they like any item, they would love to save it for buying it later. Your job is to make this process of saving an item easier. Obviously, bookmark option is there. But, adding product to wish list is a lot easier and a no-brainer for them! Hence, enable it.

Leverage Customer Reviews

Let your visitors see what other shoppers think about your product (particularly, positive reviews from real shoppers). This is one of the usual customer behaviours to go through the client reviews before purchasing a product. Hence, do not miss this chance to showcase your products.

In the Magento store, go to admin panel to configure this customer review feature. For detailed ratings and review, Magento offers an extension as well.

Showcase Out-of-Stock Products

If any product is out-of-stock, let the customers view it. Let them know you care about them and hence, you would let know them when the product comes back in stock.

Thus, by offering them the subscription for back-in-stock notifications along with service for pre-ordering, you can build a trustworthy relationship with the customers. It will boost conversion rate and sales.

Offer Customers a Guarantee

When you add a guarantee and display it with the product on the page, shoppers get a reassurance. Such guarantee offers would help you to attract attention of more customers and to enhance your business sales figure.

How effective and impressive your site’s product landing page is, depending on this, you can transform many prospects into potential and regular customers. Follow the above-mentioned smart and simple tips and be an ace in the online business.

Magento Rich Snippets – Essential Information To Know

Magento is one of the most popular content management systems online. It generates web pages using different templates automatically that can help you in carrying out smooth functioning of your website. As an online marketer you would have certainly heard about the fact that rich snippets are often overlooked by people. They are one of the most important components of your success in the search engine optimization industry. These rich snippets are an efficient means of giving your business maximum amount of exposure. In this article, we are going to talk in particular about magento rich snippets that will help you in a lot of ways.

As we all know that implementing various rich snippets on a suitable website with several products can be a difficult task to perform as it has a huge impact on the performance of the company. So, with these snippets you will be able to get superior click through rates from results, superior rankings in the search engine and better qualified traffic for rapid conversion rates. Magento snippets can prove to be the real difference between a normal website and a great website. Therefore, every single online marketer needs to take them into his consideration.

What exactly these snippets are?

First of all, you should exactly understand what these snippets are all about. They are simple micro data and HTML coded bits of important information that make it simpler for the search engine users to recognize what the searchers are able to infer from a desired website without actually having to click anywhere. As soon as a client goes through your Meta description, he will be able to recognize several things like products, places and names. An ecommerce website can certainly benefit a great deal from these snippets and therefore you need to ensure that you opt for the right options every single time.

Anyone who wants to describe his page content needs to opt for these kinds of snippets. The importance of creating suitable micro data is immense no matter what the situation is. One of the best things about them is that they can be easily implemented by making use of dissimilar technologies including RDFa and microformats. They are quite convenient to use and so you don’t have to spend a lot of time on creating them.

These are some of the finest things that you should remember about Magento rich snippets. You need to ensure that you opt for the right options every single time. It is of utmost importance to surf the internet and check out some fine alternatives. I am pretty convinced that you will be able to generate some good results for your website. By doing the right things you will be able to create an amazing ecommerce website. So, what are you waiting for? Go ahead, and make use of these tools that could help you in becoming a successful business owner. Hope this article would offer you some great help.

What Magento Fulfillment Extension Can Do for Your Ecommerce Website

When you are talking about fulfillment on an ecommerce website you are talking about the entire order process from initial visitor contact on the website, the entire order process and the final delivery process. One of the ecommerce software platforms that do this is the Magento Fulfillment Extension software program available from Magento. What the Magento Fulfillment Extension does is allows you the ecommerce owner to install additional modules for your online store.

Since an extension is an addition that increases the influence, area of operation, or contents of something such as an existing ecommerce website the Magento Fulfillment Extension is a software program that you can download onto an existing ecommerce website that enhances or expands your customer service when you are going through the entire customer order process. This happens by adding either a free fulfillment software program to an existing ecommerce platform or by purchasing a fee based fulfillment software program. You are downloading an extension because you already have an existing ecommerce software platform that you are already suing to sell products or items or engineering to the public or other companies or public entities.

If you are a smaller ecommerce company you need to make sure that the fulfillment software program works for you. Before you choose a fulfillment company, make sure that it wants the business of a smaller ecommerce company and that it’s reliable which means that it has been in business for a period of time. Also when you choose a fulfillment software program check for references or testimonials or even the press releases about the program before you make a definitive choice. Ecommerce is a hot area of growth and will be probably continue as it keeps growing with more entrants daily. With so many ecommerce software programs in the mix you do have a lot of choices. You also have the choice of performing the entire fulfillment process yourself or outsourcing it to an online company that specializes in the entire fulfillment process.

The basic processes of fulfillment are opening the email or online order log in the order entry, perform any customer service required before the order is processed, prepare the address label and do the printing of the address label, make sure the label is the proper label for the shipping option the customer choose, pick then pack the product or item, complete the billing and process the payment. This may include a program that immediately deletes the item from the stock and also may include some form of statistical reports that are provided to the ecommerce site owner. Some fulfillment programs are integrated within the shopping cart process and are also integrated with various forms of payment programs such as paypal or others.

As with any other business decision regarding your business it comes down to the bottom line. In this case if you have more time than money you probably want to perform the fulfillment process in house. If your time can be more productively spent on your marketing process then by all means outsource.

How to Choose a Magento Developer

Say you’ve discovered that when you wear your bathrobe backwards, it makes a pretty neat blanket.

You decide to develop the product that you’ve cleverly named “The Snuglet,”… or something sorta like that, and after many days and nights of work, you’re ready to take your product to the first and final frontier: The Internet.

After the research dust has settled, you realize that Magento is the most brilliant, sexy, easy-to-use eCommerce CMS platform out there. (We would agree with you). And your Snuglet is bound for Magento glory.

But who’s going to develop your Magento site? When you do a Google search for “Magento developer,” you get (gasp!) 6 million results! Do you just pick the first technology company on the list? Do you get quotes from all of them and choose the cheapest? Do you call up the one with the most friends on Facebook? Your dad is good with computers. Maybe he could do it….

Choosing a Magento developer can be scarier than a Spanish cucumber, so we’ve put together a few tips for choosing a team to make your eCommerce site really sing and get your Snuglet – or whatever your product may be – on the internet map.

1.) Look for a Magento Partner

A good place to start your search should be the Magento Commerce website. They have a great database of companies that are both Silver and Gold-level partners, meaning they have access to Magento support, services, extensions, forums, and other real smart people who can help make your project go smoothly. Search for the Human Element profile to see our official status as one of the cool kids.

We also have that sweet little logo on the bottom of every page of our site just screaming at you that we’re more than competent nerds, and we have some pretty sweet nerd connections. Make sure you’re seeing that somewhere on your developer’s site as well.

Keep in mind the scope of your project when choosing a developer. If you are a small business trying to market a Snuglet using the free Community version of Magento, you may not need a Gold-level partner. No need to kill a rabbit with a bazooka. However, if you have a large catalog, complex business rules or some integration with your back end systems and plan to use Magento Professional or Enterprise, you will most likely want a Silver or Gold-level Magento partner with the big guns necessary to knock out your project.

Whats the difference between Silver and Gold partners? In general it’s the size of the organization and the service offering provided. If you have a 5K budget, you probably don’t want to call a Gold partner. However, some companies will take on small projects if you’re willing to purchase a bucket of hours for development or maintenance.

2.) Check out Your Developer’s Magento Portfolio

Once you’ve found a handful of Magento developers you’re willing to work with, check out their portfolio. Some companies – like us – call it “Work,” some companies call it “Featured Websites,” some companies may call it “Our Clients.” The point is, a great Magento Developer will be proud of the stuff they’ve done and make it easy for you to find.

Browse through some of the companies you find on Google and peruse their porfolio. Make sure you find examples of work that you would want for your own company.

3.) If at all Possible, Look them in the Face

Working through the internet is great because you can get things done without having to meet in person. Efficient, yes, but not always the best way to do business. So do your darndest to meet one-on-one with your developers and find out about their background and what they recommend for your project. You’ll get a better idea of how comfortable they are with the platform, how long they’ve been working with it, and what they know about Magento’s strengths and weaknesses.

Sitting down with your developers also gives you a better idea of whether or not you actually like your development team – which matters more than you may think. You’re going to be spending some quality time with these people during the development process. If your account manager is a little dodgy, or your designer is neurotic, it can turn that process into a nightmare in a hurry. But when you work with good people that you like, you’ll have a much better development experience, and you’ll probably get a better product in the end.

4.) Ask for References

So now that you’ve narrowed it down to a couple companies, ask for references from the company’s Magento clients. You probably wouldn’t hire an employee based solely on the resume they’ve submitted. Even Sarah Palin could apply for a job as a rocket scientist… Or president, for that matter. That doesn’t mean NASA should hire her to run mission control.

Companies understand this, and should have no problem providing references for you. The last thing you want is to be the test project for a company that has no idea how Magento works, or how to handle the intricacies of the program. We’ve helped several clients who have unfortunately had this experience with another developer, and it can get ugly. You want a company that has a wide range of experience developing Magento sites, and they’re not afraid to share those references with you.

5.) Make Sure to Explain Your Product and Current Business Practices

Whether you’re a new company or you’re rebuilding an existing eCommerce site with Magento, make sure your developer knows what you need, and more importantly, they’ve confirmed they can do what you want. Do you need to integrate with an ERP system? Do you need Search Engine Optimization services? Do you need custom extensions outside the scope of regular ol’ Magento?

Chances are, even if you’re just selling a bathrobe that you’ve ingeniously disguised as a blanket, there are probably some unique functions you want on your site. Custom check-out features, changing product images, fancy color swatches… whatever it is, just make sure your developer knows what you’ve got in mind and they can deliver on those items that you can’t do without. Explaining how your business works on a day-to-day basis will help your developer come up with a plan, and give you some reassurance that you’ve chosen the right tech guys.

6.) Evaluate the Developer’s Website

You probably don’t want to choose a company whose website looks like it was built in 1997. Although those were legendary times in eCommerce history, you want a company that has a modern perspective and keeps up with current trends. If the developer’s site hasn’t been updated since Limp Bizkit was cool, you should definitely note the red flag.

7.) Price vs. Quality

When you’re choosing your Magento developer, keep in mind: You get what you pay for. We know it’s a cliche, but we’ve seen it a lot. Human<>Element has had several clients come to us with half-finished projects from other developers that just spun out of control because their previous developer didn’t understand what they were undertaking with Magento, underbid the project, and couldn’t complete it. Keep in mind that the cheapest developer is rarely the best, and sometimes you’ll end up spending a lot more to fix something than building it correctly in the first place for a little more.

That doesn’t mean you need to go with the most expensive developer to get a functioning Magento site, but it does mean you should look carefully at what each company is proposing in their quote. Make sure all the features you want are included in that proposal, and that you’ve spelled out functions that are essential to your business.

Whoever you end up choosing, be confident that your developer has the skills to meet the needs of your business, or you could end up with an internet mess bigger than Snooki.

Invoice Auto Generation in Magento

Sometimes the Magento order process causes more work than a client desires. Imagine you have a client who utilizes their Magento eCommerce store so their customers can make purchases online. Now they also want to process orders on their own with customers from their physical store.

If they were to place an order, they would need to also invoice and process shipping. This becomes cumbersome. Here we bypass this so placing a successful order with payment will auto invoice the order so it is complete and nothing more is required.

Create NAMESPACE folder under app / code / community / MCorner

• Create module folder "MCornerOrdersObserver" as we will use this one as the name of our module

• app / code / community / MCorner / MCornerOrdersObserver

• Create Folders

• app / code / community / MCorner / MCornerOrdersObserver / etc

• app / code / community / MCorner / MCornerOrdersObserver / Model

• app / code / community / MCorner / MCornerOrdersObserver / Helper

• Create the config.xml file

• app / code / community / MCorner / MCornerOrdersObserver / etc / config.xml

• Inside the config.xml file copy and paste the code below

********************************************** **************************

0.1.0MCorner_MCornerOrdersObserver_Model_ObserverMCorner_MCornerOrdersObserver_Model_ObserverafterSalesOrderSaveCommitAfterMCorner_MCornerOrdersObserver_Helper

********************************************** **************************

Create the main observer file:

• app / code / community / MCorner / MCornerOrdersObserver / Model / Observer.php

• Copy and paste the code below into app / code / community / MCorner / MCornerOrdersObserver / Model / Observer.php

********************************************** **************************

class MCorner_MCornerOrdersObserver_Model_Observer {

public $ order; // the order …

function afterSalesOrderSaveCommitAfter (& $ event) {

return $ this -> __ process ($ event);

}

protected function __process ($ event) {

$ this-> order = $ event-> getEvent () -> getOrder ();

if (! $ this-> order-> getId ()) {

// order is not saved in the database

return $ this;

}

else {

$ this-> createInvoice ();

}

}

protected function createInvoice () {

$ orderState = $ this-> order-> getState ();

if ($ orderState === Mage_Sales_Model_Order :: STATE_NEW) {// Check for state new.

if ($ this-> order-> canInvoice ()) {

$ this-> order-> getPayment () -> setSkipTransactionCreation (false);

$ invoice = $ this-> order-> prepareInvoice ();

$ invoice-> setRequestedCaptureCase (Mage_Sales_Model_Order_Invoice :: CAPTURE_ONLINE);

$ invoice-> register ();

Mage :: getModel ('core / resource_transaction')

-> addObject ($ invoice)

-> addObject ($ this-> order)

-> save ();

}

else {

// we can not invoice it so the process is normal.

}

}

}

}

?>

********************************************** **************************

To activate the observer module create the module file:

• app / etc / modules / MCorner_ MCornerOrdersObserver.xml

• Copy and paste the code below

********************************************** **************************

truecommunity

********************************************** **************************

Make sure all files are saved in their locations as in the tutorial and now go into Magento admin and CLEAR ALL CACHE.

Now, if an order is placed through your Magento store it will automatically be invoiced and the invoice amount will be charged. An invoice will be created and an email will be sent. This functionality is similar to clicking the Invoice Button in Magento order administration.

Benefit From the Advantages of PSD to Magento Template Conversion Services

Magento has come up as the most efficient and cost-effective platform for e-businesses around the globe. With various interactive elements it becomes easier to seek attention of a maximum number of potential customers increasing the chances to increase sales volume. It is vital for any website to attract immediate attention is by the look and navigability of the platform. Web platforms based on Magento have the higher advantage in getting molded into any customization desired. Talking of the customers too, more and more number of people are looking towards online platforms to make their daily buys due to several advantages that they come with. With increase in demand, competition in the industry too is soaring and it is getting tougher for businesses to make and maintain their mark in the market.

Magneto web templates have become the most popular templates for all idealistic e-commerce websites. Even if you don’t have the software knowledge, business owners have the option of customizing the look of the web pages according to their taste and necessities. A professional company helps in the conversion of PDF, PSD, JPEG and many template formats into Magento compatible formats. This may be done without loss of details and information initially presented. One also need not spend a great deal of money in making it happen. This is the reason why many entrepreneurs are going for PSD to Magento template conversion services.

PSD templates have the complexity of the elements being arranged in several layers, however they have the advantages of being the most definitive and cut throat software for creating amazing designs and graphics. With a bit of assistance from a professional Magento template conversion service provider, you can bark upon a lot of attention and subsequent popularity thus created.

Magento also happens to be the best eCommerce platform in the present times. One of the definitive features that come along with the software is that you will be able to create united payment gateways that make transactions easier, interactive and faster. Working with a committed and professional you will be able to create a platform for an engaging experience for customers and thus increase your returns from the investment. However choosing the right developer is not an easy job. A good developer will be able to convert any PSD and other graphical format based files into a Magento theme.

Utmost transparency must be maintained during the conversion process. Coding will require you to hire a professional who has notable experience in the field and is updated with the latest changes in the platform. PSD to Magento template conversion makes it easier for customers to scourge through your website and easily find out their preferred products. With a better architecture of your web platform you will make it easier to interact with your audience and turn most of them into actual customers.

The Sheer Benefits Put Forward By Magento Templates Is Just Irresistible To Stay Away From

Every business entity has aptly reckoned the immense potential that the World Wide Web holds for expansion of the trade and reaching out to far flung clients from every nook and corner of the globe. In such milieus, it has become much more than just a mere prerequisite to engulf ecommerce features such as Magento templates to make certain that the web visitors have the most satisfying and fulfilling web experience on their online ecommerce stores.

Although there are a multiplicity of other accessible options in comparison to Magento templates, the sheer benefits put forward by Magento templates is just irresistible to stay away from. The number of online ecommerce stores making use of Magento extensions, templates, add ons and themes will undeniably sweep you off your feet.

The main aspiring façade to bring into play Magento templates is the very reality that these templates are open source in nature and one can procure them without having to expend any resource. Its user friendly features and awe inspiring layouts makes these templates more alluring and lucrative. Add to it the fact that they are utterly straight forward and unproblematic to install and administer.

Most of the online shoppers will agree to the fact that Magento based online stores endow customers with an experience which is not only delightful but also very gratifying. Apart from a plethora of benefits that Magento templates holds out for clients, it also has something in store for eth online business owners as they can look forward to high ROI (Return on Investment) when they bring into play Magento templates into their online ecommerce store.

The alluring and eye catching portfolio of online stores is sure to escalate the ratio of visit to sales in a manner which will astound you to your wit’s end. The handiness of this application when augmented with its security facades makes it the most suitable and stupendous application ever available for online business owners.

You will also be astonished by the sheer number of custom designed Magento templates accessible in the World Wide Web scenario which allows the ecommerce store to drift away from monotonous and redundant default Magento templates and let you flaunt a look which is unique to your store and goes with the overall theme of your trade.

Some of the aspects which have escalated the popularity of Magento amid global online ecommerce store owners are:

– easy to use and comprehensible control panel

– prominent passion of product searching

– elegant yet sophisticated shipment facilities

– straightforward and unfussy check out alternatives

– choices of controlling multiple stores

– multi currency usage

– easy accessibility of customer associated data like buying patterns

– multilingual amenities

– one can easily upgrade to latest versions being regularly released

The SEO friendly nature of the Magento templates also holds preeminent potential for online store owners to expand their online presence amid targeted audience. All these features leave eCommerce store owners with plenty of time to devote to core business activities.

Top Magento Extensions To Optimize Your eCommerce Store

Magento has gained immense popularity in the eCommerce market and it is an incomparable eCommerce platform that allows business owners to increase the revenues and target more audience all around the globe. So, if online retailers are willing to gain the most benefits from this feature rich Magento development platform, it is very important to install an effective extension in the shopping website. This helps to extend various functionalities and offers the users great online shopping experience and brings in high returns and optimized profits.

Today, there are plenty of extensions available over the web and it is vital to choose the most useful ones. This task can be a daunting one for the business owners. So, to guide you select the best extensions, we have come up with the list of magnificent Magento plugins that you can install and enhance your site’s performance and help you gain a competitive edge.

Some important plugins:

One step checkout: This excellent extension helps to reduce the entire process to just a single page. Magestore developers have reduced the unnecessary fields and questions and features like Google Suggest, Ajax and multi checkout mode supports this extension. This extension works on all the devices from tablets to smart phones. It makes easy to apply for multiple payment methods based on your choice and the customers enjoy the way check out information appears.

Advanced SEO suite from Mirasvit: If you are searching for an all-inclusive SEO solution that can enhance your online presence and rank your site in the top engines, then purchasing the SEO Suite from Mirasvit extension would be a great choice. The prime functions of the extension are improving the visibility of Magento eCommerce website and cutting the search optimization workload. The extension works in such a manner that it allows optimizing particular product categories for certain search terms on a template. It offers optimization for key phrases, sitemap and canonical URLs.

ShipWorks: All the business owners around the globe want to expand their business and make the utmost profits from it. But growth and popularity requires a lot of efforts, and shipping plays a vital role in making an eCommerce site successful. To ease the task of shipping, ShipWords is a Magento plugin that offers the functionality like labels creation, updating orders, sending mails and etc. It is used by reputed carriers like FedEx, DHL and etc.

Fontis SecurePay: Transactions are a major part of all Magento eCommerce websites and security plays a vital role in it. Customers who purchase products or services online are not willing to spend money on shopping from sites unless they are sure that the transaction process is highly secured. Fontis SecurePay plugin is an ideal solution that completely sorts out this issue and ensures the online customers that the payment process is safe.

Yotpo product reviews: This is the most widely used Magento extension. Before purchasing any product, customers evaluate the reviews or feedback of the item on the web. This extension provides the business owner evaluate the products on your site instead of going somewhere else, which increases the bounce rate of the online store. Any positive reviews of the products help to drive more potential customers and boost the revenue.

Magento Reward Points and Loyalty Program Extension

Magento’s rapid elevation to success as an eCommerce mobile platform is mainly due to its highly scalable and flexible features. Apart from the built-in rich features, this eCommerce platform is compatible with diverse third party extensions that can be added to enhance the functioning of your online business venture. There are a number of Magennto extensions that are widely put to use such as Revenue driver modules, Customer Experience Enhancers, Layout Enhancers, Admin tools etc. that are highly advanced and can be easily installed in your admin site. These modules are helpful for you to track orders, review discarded carts, delete orders, and send an email to follow up your customers etc. Also, these extensions can be preconfigured and rules can be set for all functions related to your site.

Yet another module that renders immaculate admin site experience is the Magento Rewards points & loyalty program extension that enables you to practically customize your online store to add any features that you desire to have. If you are looking for a feature to add such as a timer for your latest discount offer, would like to create reward points system for every purchase that your customers make, and then this Magento extension is the ideal option that you can install and use instantly with simple configuration.

The Magento Reward Points & Loyalty Program module facilitates you to focus on customer needs efficiently. Also, this extension enables you to augment your sales turn over, ensures customer retention, apart from to absorb new customers through offering them with reward and loyalty program. Both the customers and site admin are equally benefited with this Magento extension. Further, the site admin offers points to the customer through encouraging them to invite their friends, take part in polls, tag products, post reviews on purchased products and varied other social media activities.

Advantages to clients:

The customers are allowed to earn reward points for engaging themselves in the ensuing functions:

  • Refer a friend
  • Purchase by a Referral
  • Register on web site
  • Sign up for Newsletter
  • Write a Product Review
  • Take part in Poll
  • Birthday purchase by client
  • Tag products
  • Engage in social media activities

Some of the advantages to Shop owners are the following:

  • Attract the attention of clients to spend more and encourage them to earn more loyalty
  • Enable advanced pictorial presentation of the reports
  • Manage and handle the optimum reward points for a day
  • Highlight reward points on particular products, category and on the listing page
  • Design rules for customer purchase actions

Thus, a reward points program is a focused way of driving customer engagement through rewarding loyalty. This Magento loyalty & Rewards points is designed to hold back old customers by engaging with them. Thus, if you are looking for a cost effective extension then look no further; access Magento & loyalty program extension that can offer you all the basic features you expect in order to set up a rewards and loyalty program and is priced to suit the store owners.

Freelance Web Designer | WordPress Developer | Hong Kong