The Steps:

Step 1: Go to LinkedIn.com and start filling in the blanks for a new profile.

Use your common email address as a secondary and use your business email for your primary (you don’t want business contacts to find you at your college email address at ILOVESPRINGBREAK89 @ hotmail.com), but you need to have an email on file that you will always be able to access.

Step 2: Upload your picture. Many people will not accept connection invitations if they do not see a picture. They may not recognize the name among the hundreds they met at a recent convention without a picture. The picture should be appropriate for business. LinkedIn pictures don’t have to be overly formal, but they do need to be something better than your best at-the-gym picture.

Step 3: Add a tag, or a description to your name if you have a very common name. I have a very common name, so I add “Leadership Expert” after my name. It sounds a bit pretentious (I was uncomfortable doing that until a friend of mine told me that there were thousands of Mary Kellys out there (thanks Mom and Dad) and he couldn’t find me), so I added the tag to my last name and voila! My connections increased because my friends and contacts found me.

Step 4: Use your resume and background to build great content. Fill in the blanks of your education and work experience. Be interesting. Bullets for your summary are a great way to provide concise, eye-catching information.

Side note: I don’t recommend starting a profile (or a website) with a video. Two reasons: 1) it takes time to load, and most people won’t wait; 2) unless you are very interesting (like Henry Kissinger) or very funny (like The O’Shea Report ), no one wants to spend that time watching you introduce yourself.

Step 5: Get some high-quality recommendations. Go to the recommendations tab at the top and ask some of your trusted colleagues for recommendations specific to you as a professional. For example, comments such as “Mary is great!” or “Mary was wonderful!” sound nice, but they do not describe what I do, or the value I provide to a business client.

“Mary provided timely economic expertise and leadership advice that allowed us to increase productivity immediately. Mary’s advice saved us $567,000 for the year” is a much stronger recommendation.

Ask your recommenders to focus on the results you provide.

If you are a roofer, ask customers to describe your GREAT service as a roofer. “Ken’s prompt response and accurate estimate was indicative of the fast, quality work that his company provided. He and his team were on time, polite, and trustworthy. They got the job done on time and under budget.”

If you are a lawyer, request that your clients describe the characteristics that make you a GREAT lawyer. “Cris is smart, responsive, personable, and knows she the law. She drafted a will and trust package that covered all of our family’s many issues, AND she was affordable! She earned our trust and confidence.”

Step 6: Join groups of your peers. In the upper right corner is a search box. To the left of that are options with an arrow. Click on the groups and then search for your business interests, your alumni organizations, and your business peers. Join groups to allow you to connect with the other members of those groups. Increase your interaction in LinkedIn groups and get to know what others are doing in your field.

Step 7: Join the groups that your clients join. This allows you to understand the concerns of your customer base, and then you can provide solutions in the group discussion areas, which increases both your presence and your credibility.

Step 8: Use the applications. My favorites are the book list and the slideshare functions. The book list lets you type in the name of a book, select the book’s cover, and make comments about the book. I also like this function to feature some of my favorite authors and friends. The slideshare function is an easy upload for large presentation. This lets people share presentations and notes that otherwise might be too large to email. There is also a travel application that lets your network know where you are going, leading to simple coordination and more opportunities for meetings.

Step 9: Be the expert. Use the answers function in the upper right box. Click on answers, and type in your topic of expertise. When the questions appear, provide an answer and include your website. You become a known subject matter expert and others get the benefit of your wisdom.

Step 10: Enjoy your online connections! Thanks to social media, we can connect with people all over the world. LinkedIn is a terrific way to find lost friends and to stay in touch with new ones.

I hope you have fun with social media!

1. Optimizing your profile for search results – You want to be at the top, don’t you?

Secret: LinkedIn’s proprietary search algorithm is based on a variety of factors, but one of the most important is keywords and how often and where those keywords appear in your profile.

Action: Be sure to place your most important keywords (mine are “office furniture” and “LinkedIn”) in the following places on your profile: Headline, Summary, Specialties, Job Titles, Job Descriptions, and Recommendations. You get extra weighting by having these words in your headline and job titles.

2. Saving three searches – You want to find them, don’t you?

Secret: You get to save three searches if you are on the free account.

Action: Once you have found an Advanced People Search that produced a good list of prospects, simply click “Save” on the top right of the search results, and your virtual assistant will be on the lookout from that point forward for more people who meet the criteria you have identified as important to you.

3. Joining groups with lots of members – You want to talk to the largest possible audience, don’t you?

Secret: Profiles of the members of the groups you are in become part of the search population along with your extended network (levels 1, 2 and 3). Also, larger groups have more people listening, watching, engaging, and ultimately buying than do small ones.

Action: Be sure to make a conscious effort to join the larger groups in your geographic region and your industry as well as groups related to your other interests.

4. Communicating with your network – You want your voice to be heard all over the place, don’t you?

Secret: The status update is an efficient way to communicate with your connections, not only those on LinkedIn but across other platforms, like Ping.fm.

Action: Have a plan to post a business-related status update each day, and link that update to your other social media platforms, including Twitter, Facebook, your blog, Flickr, MySpace, etc. Nothing is more effective in building your brand than your name showing up on someone else’s home page when you are sharing information, events or ideas and asking questions each and every day.

5. Sharing important website links – You want your reader to take action, don’t you?

Secret: You are allowed three websites (hotlinks) on your profile. These are the only positions on your profile where people can click to another spot on the Internet automatically.

Action: Be sure to use all three slots. You should customize the titles of these websites-avoid “My Company” or “My Blog”-with a marketing pop, using all 26 available characters. Consider as well referring to those hotlinks in the Summary section of your profile, saying something like I say: “Click on the link to the details of my upcoming beginning LinkedIn class in the Website section above.”

Now that you know the Top 5 LinkedIn Secrets, begin using them today, and you should quickly begin to reap the benefits that result from increasing your ability to find and be found by others and keeping yourself top of mind by sharing helpful information through the use of status updates and website links.

Company Profile

The first step is, of course, to create a LinkedIn Company Profile and:

• Keep the profile updated
• Share product/ service information
• Link the profile to the company blog/ Website/ other social media pages
• Showcase employees and testimonials
• Routinely post engaging, relevant content for followers (articles, blog posts, pictures and videos)

Naturally, it is vital to highlight career opportunities using the relevant section provided by LinkedIn for this purpose. Encouraging potential talent to follow you and allowing them to apply directly through/ from your profile is also highly effective.

Screening/ Verifying Candidates

By allowing candidates to highlight their general influence, experience and connections within their industry, as well as, of course, their skills and resume, LinkedIn makes it possible for you to get a fuller picture of potential candidates’ capabilities than through a simple job application, resume and/ or short personal introduction.

The ability to see candidates’ recommendations and endorsements; prior experience, education and interests enables effective screening/ verification of their capabilities and credentials.

Viewing groups they are involved in and their participation therein provides you with an insight into their online influence, passion and skill levels, while viewing their connections reveals just how well they are connected within the industry and may present you with a common connection able to tell you more about them.

Reaching Candidates

Candidates can be reached using several different methods, including job postings, sponsored jobs and InMail (internal LikedIn inbox).

Job Postings – You can post jobs formally on LinkedIn by paying the relevant fee or post them informally (no cost) through status updates and within applicable groups.

Sponsored Jobs – This involves bidding for top placement within the ‘Jobs you may be interested in’ section of the LinkedIn home page and typically gets more attention than other options. Your job opportunity will also appear in likely candidates’ e-mail boxes.

InMail – This enables you to exchange private messages with potential candidates, as well as enabling you to ask for assistance in finding qualified candidates from selected professionals and/ or others within your network.

Other effective Recruiting Methods

Additional methods of effectively recruiting through LinkedIn include:

• Drawing attention to your company/ career opportunities by regularly participating in groups and posting status updates
• Using the Q & A section to establish relationships and identify potential influencers/ candidates
• Accessing employee-networks to source referrals/ possible candidates
• Using LinkedIn’s advanced search capabilities to search for talent
• Targeting passive candidates
• Recruiting for industry-specific professionals

Measuring your Success

By monitoring your recruiting efforts’ success; where candidates come from and more, you can gain valuable insights into which efforts work best for you and tailor future recruitment campaigns accordingly, optimising your chances of getting the right people for your company in the process.

Most business owners don’t realize how to use LinkedIn and just how powerful LinkedIn is. LinkedIn can help you generate leads, build your brand, and make much needed connections. But most business owners are not on LinkedIn or they are on it but not using it the correct way.

When it comes to using this social media marketing platform, people think of it as being a networking site or a place to get a job. No my friend, LinkedIn is a place you want to be especially if you are in the B2B business. LinkedIn has 364 million users. I’m going to discuss 5 reasons why you need to be on LinkedIn.

For Lead Generation

This platform has the highest referral traffic out of the social media sites. Better than Facebook and Twitter, Facebook is seen as the top dog of social media marketing for businesses but that is incorrect. LinkedIn has more that 467 million users on this platform. And 57% of usage is mobile. That makes this social media marketing site for business perfect for B2B marketers. It is invaluable for marketing, finding leads, and making sales.

Increased Search Visibility

When your profile is properly optimized it increases your chances for ranking in Google search. That gives you valuable search results with the Google search engine. But you must have these things done in order to rank:

• Keywords in your bio page, page description, and header
• You have a completed profile at All Star status
• Have links back to your website, blogs that you write and post

How To Use LinkedIn For Circulating Your Content

There are many ways to circulate your content using this platform. You can post in relevant groups in your niche, individual updates, on your personal or business page, and company updates. As long as your content is strong, you attend to get more visits in LinkedIn groups that are in your niche. LinkedIn doesn’t get the recognition for content syndication like it should. Sharing your social media marketing content gets you in front of all of your current connections and followers. Unlike Facebook, LinkedIn has no filtered feed or algorithms to worry about. When you post an update it will appear in your followers feed no matter how often they have interacted with you in the past. Which keeps you top of mind with your followers. You always want to keep your content in the newsfeed daily.

For Personal Branding

You want to be known as the expert in your field. And the way to do that is build trust and be known as an authority in your industry. You can do that by sharing other people’s content, getting involved in discussions, and answering questions to show your expertise, That way when people become curious and want to know who you are, they will research your company and most likely want to make you a connection.

I hope you found this article helpful for how to use LinkedIn in your business. It’s a worthwhile social medial investment for your business. Are you using this social media marketing platform?

With the almost sudden surge of the social network playground and everyone’s immediate need to join as many as they could as quickly as they could, it is often a common mistake to overlook some of the most important social networks and their features.

Most internet ‘power users’ have a profile with every major social network and have reserved their own personal URL. The average user doesn’t realize the potential and impact the web will have on important career moves. I strongly recommend reconsidering your presence on the internet. Is it just a goofy MySpace page and an empty Twitter account? Before you do anything else, visit Go Daddy or any other major domain/hosting provider and reserve (if available) your own personal URL, start with your first and last name (.com). Next, head over to LinkedIn.

If you haven’t setup a LinkedIn profile yet, do it now. LinkedIn is a place where you can connect professionally with those you have networked with. It takes all of the games, silly photo albums and other non-professional, unnecessary things out of the scene and provides a place to truly build upon your professional network. This is important on a number of levels, but first and foremost, it is quickly becoming the first place companies turn to in order to place job openings and the source they trust most for resume submissions. So, whether or not you’re looking for a job, LinkedIn is an important piece of your online personal puzzle. Treat LinkedIn like a professional portfolio, your online and visible resume among a huge network of other professionals.

Here are some important tips for beginning or seasoned LinkedIn users that will help get you on the right track.

1. Complete Your Profile – LinkedIn offers a helpful ‘progress bar’ while you’re getting settled that points you in the right direction. Focus on the important things like adding a complete work history, importing contacts, adding schooling, listing awards and one of the more common areas left unaddressed…add a photo. Most companies and schools are available from a pick list within LinkedIn that helps you automatically connect with others with the same credentials. Lastly, make sure you add a summary. This is like the cover letter and should detail the important accomplishments and qualifications that help to set you apart from the rest.

2. Add Career Experience In Detail – Your experience is vital to a complete LinkedIn profile. Treat this like a resume and keep it brief but be sure to list the highlights or noteworthy tasks you were responsible for. Also, be sure to try and keep the dates you were employed as accurate as possible for each of the companies you worked with.

3. Join Groups – Groups are a fun way to connect with others sharing similar interests. Adding groups adds credibility in your profile and shows viewers at a glance what you are most interested in. Contributing by adding conversations or commenting on other conversations helps to build your notability within these groups. Proactive groups hold local gatherings with very informative speakers that also allow you to network with other like-minded professionals.

4. Link A Twitter Account – This is a given. You are asked to do this by LinkedIn in several places and at different times during your profile setup. This will allow you to easily connect a Twitter account that will operate as an automatic status updater for both Twitter and LinkedIn profiles. Once linked, you won’t have to visit both sites individually to post status updates, if you post something to Twitter it will carry over.

5. Get Recommended – Getting recommended is one of the most important and most beneficial features of LinkedIn. As I said earlier, LinkedIn is becoming the source companies go to first when posting job availability and their trust for job applicants through the service is better than if you were to simply drop a resume by in person. LinkedIn adds credibility through recommendations backed by real people, because while anyone can add fake recommendations to a printed resume, LinkedIn recommendations are written by real people that potential employers can reach.

There you go, 5 simple tips to help you get started on or restart your LinkedIn profile. Be sure to keep your LinkedIn profile public so that it will show up in searches. Unless you’re hiding something, keep it public. Good luck!

This era belongs to the use of digital technology and the use of social networking sites like LinkedIn, which is a great tool for professionals as well as business owners. The popularity of LinkedIn is continuously growing all over the world and is attracting more and more individuals and businesses. In the technology-driven world, winning new clients and businesses can be difficult, but this can be done effectively with LinkedIn. If you are worried about optimizing your LinkedIn profile, here are a few tips to optimize your LinkedIn profile for businesses.

1. Update Your Basic Information:

This is the most important parts of LinkedIn profile. First of all, you should completely fill your basic information and then update it regularly. This is the basis on which your profile would be viewed by others and will become the hub of all of your activities. It would also help you to connect to people in your network that share common interests. This is how you would be found on LinkedIn by other professionals and businesses.

If you get this part right, then people can have an insight about you, what you do and how you do it. Often LinkedIn profile comes up at the top result in Google sears against a person’s name, so it’s very important that your profile is updated.

2. Use Keywords in LinkedIn To Get Found:

There should be relevant keywords in your LinkedIn profile so that your profile is found when someone is using those keywords. This is just like another search engine keywords and they should be present in your profile if you want to get found. One of the most important aspects of optimizing your LinkedIn profile includes your processional headline, which would be discussed in detail in the next paragraphs.

You can add specialties into your profile that can be found at the bottom of the Summary section of your profile. Don’t forget to use keywords there. Use job related keywords in your current and past work experiences. Also, use keywords in the skill section and in your website URL.

3. Be Imaginative With Your Professional Headline:

Whatever written in your professional headline is very crucial. It should sound like a market slogan, rather than a job title. There are about 120 characters to fill out which make 20 words, make sure you most of these 20 words. Your professional headline should also include the keywords that you want to be searched against. You should be as specific as you can because this is the thing that people will see at LinkedIn.

4. Include Your Profile Picture:

This is the best thing to get noticed because people want to know whose profile they are viewing. The whole purpose of using LinkedIn is to get found and a profile picture makes it easier for people to find you. Your friends, colleagues, employers can easily find you. It will leave a positive impression on the person viewing your profile.

5. Customize Your Profile URL:

Last but not the least: you need to customize your profile URL. This makes it easier for people to find you and also give a unique touch to your profile. Also, this will help Google to show your site in the Google search list.

I hope these tips will help you in optimizing your business page in a more appropriate and professional way. Optimizing a LinkedIn profile for your business is very important as LinkedIn is playing a very important role in engaging your customers with you.

Have you been to a presentation by a LinkedIn “expert” who shared questionable, useless or even harmful advice? I have. Here are 6 top mistakes that can get your LinkedIn account shut down or suspended.

1. Spamming. A keynote presenter at a conference in Dallas recommended that people sign up for 50 groups on LinkedIn and then share their blogs on all 50 of them. “It’s easy and fast, she said, all you need to do it keep hitting submit and within 5 minutes your blog will be in front of millions of viewers.” If your blog is consistent with the groups focus and daily practice then it’s a good match for sharing. If you’re doing a blog on time share condos in Hawaii and the group is focused Ohio Business Development it’s not a good match. Think before you share and error on the side of being respectful to the group members.
2. Inviting Strangers to Connect. LinkedIn monitors the number of people who mark invitations as “IDK” or I don’t know. The reason LinkedIn cares is their monetization model includes selling In-Mail and Premium account services. Circumventing paid services reduces revenue and has a direct impact on profitability. After receiving a certain number of “IDK’s”, LinkedIn will shut down your account.
3. Name Field. The name field is searchable by LinkedIn and Google. Whether you’re looking for a job or clients, everyone on LinkedIn wants stand above the competition and be found on a search. It’s acceptable to add your middle or maiden name, degrees, and certifications. LinkedIn’s objective is to help professional’s succeed. The visual appeal and clean looking name field is consistent with LinkedIn’s professional brand message.
4. Copyrights. Don’t copy someone else’s material or profile. Last year someone contacted me saying they loved my LinkedIn profile and could they copy it. Believing they meant the tone, a few phrases, or formatting, I said yes. When I later checked, I found that they had copied my entire profile including work history, skills, and expertise word-for-word. Imitation is the sincerest form of flattery but representing someone else’s work as yours can land you in trouble.
5. Miss-leading information. LinkedIn is highly sensitive people representing them selves as LinkedIn trainers and have suspended many of those accounts. To have accounts reinstated these trainers have prominently added that they are “not affiliated with LinkedIn.”
6. Unlawful or Objectionable. Unlawful is self explanatory. Objectionable is subjective. When in doubt, don’t. If you are promoting a business that could be considered objectionable such as what LinkedIn refers to as the “development of a network that seeks to implement practices that are similar to sales by network or the recruitment of independent home salespeople” then don’t. LinkedIn is a social business site. Connect with people. Be authentic and if they want to join your opportunity after a one-on-one call fine but avoid blatant mass market promotions.

LinkedIn grants users a limited, revokable, nonexclusive, right to access the site. In plain English this means, they own the service and can shut down your account at any time and you have no recourse.

If your account is shut down, contact customer service and plead your case. They will probably require you change the offending language on your profile or cease any past offending behaviors like spamming or connecting to people you don’t know. To learn more visit the LinkedIn User Agreement page.

What questionable, useless or even harmful advice have you received on LinkedIn?

Every week or so, I’ll get an endorsement from someone I barely know on LinkedIn.

LinkedIn’s Endorsement tool has been around since 2012 and reported over 1 billion endorsements just one year after launching. The tool offers subscribers an opportunity to list 50 of their most notable skills. Connections can then attest to those skills with an endorsement.

“Why are you connected with someone you’ve never worked with”, you ask?

Because at this point, my professional reputation extends outside the realm of just people I’ve worked with. My connections now include people I want to work with or who want to work with me, schoolmates that know my character, influencers in my industry that I admire, etc.

I’m also connected to people that I may never physically work with or ever meet. So, there are plenty of connections that I’ll endorse or who will endorse me based solely on our online work and engagement.

LinkedIn makes it super quick and easy to endorse any of your 1st degree connections; so easy that some believe the recommendation by endorsement has potentially lost credibility. Here are three reasons why you should do it anyway:

LinkedIn’s algorithm is based on skills and location

As a result, your skills tend to be more important than your experience when it comes to search ranking. Because LinkedIn ranks your skills based on the number of endorsements, the more endorsements you have for each skill, the better. According to Donna Svei, of avidcareerist.com “If you want to drive traffic to your profile via your position in LinkedIn search results, it looks as though it’s smart to grab every meaningful and meaningless endorsement you can”.

94% of recruiters use LinkedIn to find candidates

Glen Cathey, Author and Staffing Professional of booleanblackbelt.com explains, “When it comes to finding people who are likely to be active job seekers, the first thing you can do is think about what types of words and phrases these people might use on their LinkedIn profiles to signify that they are looking for a new opportunity.”

Both your headline and your description are keyword sensitive. So it’s important to list as many keywords in both areas to optimize the search ranking of your profile. Endorsements are a searchable group of keywords. If you want to be found by potential employers, the trick is to gain endorsements in addition to using keywords in your LinkedIn description and headline alone. Essentially, adding skills=adding keywords and people can endorse you for your keywords.

Top of Mind Awareness (TOMA)

Receiving an endorsement is an excellent opportunity to spark a conversation with a connection. It creates Top of Mind Awareness (TOMA) which is a product, brand or service provider that immediately pops into a person’s head when thinking about a certain industry. Sending a short note to say thank you or reciprocating the favor with a genuine endorsement of your connection could make you more memorable.

Although some question the credibility of a LinkedIn endorsement, it still offers quite a bit of value by driving traffic to your profile, making it easier for employers to find you and offering TOMA for potential clients and employers. That’s good news for the 300 million LinkedIn users marketing their skills, building a brand, or growing their business on the network.

Maybe, what now seems like eons ago, you created a profile on LinkedIn, the professional social networking site. (After all, LinkedIn has been around for a dozen years now.) Then you haven’t done a thing on the Website since then.

Visit the site again, and you may be surprised to see how a few recent changes could help promote your career.

Find Your Tribe

First, if you haven’t already done so by now, join your fellow members in a group on LinkedIn. It’s free and easy!

Across the top of your LinkedIn home page, click on the “Interests” link and then “Groups.” On the right side of the next screen, simply click the blue “Find a group” button, type in keywords that represent your industry, and press enter.

Then you may be taken to a world of hundreds or even thousands members, who are having lively discussions, announcing promotions, and posting or searching for jobs. Feel free to join in! Need to find or contact someone in your industry? You can also see (or search for) the fellow members of your group.

Say Congrats

LinkedIn can present you with a screen full of the smiling faces of your connections who are celebrating either a

• Birthday

• New job, or

• Work anniversary.

Click on the link for “Connections” and then from the resulting drop-down menu select “Keep in Touch.”

You then have the ability to quickly and easily “say congrats,” as a way to keep in touch. Be sure to update your LinkedIn profile when you have similar good news to share, and you will find your connections offering you congratulations as well. This might be the first step in reawakening former business relationships.

Your Alma Mater

The next option in the “Connections” drop-down list is for “Find Alumni.” By clicking on this link you can find out at-a-glance, summary information about your college classmates on LinkedIn including:

• Where they live

• Where they work

• What they do

• What they studied

• What they are skilled at

• How you are connected (as either a 1st, 2nd or 3rd connection, or as a member of a group

Below that graphic, in classic yearbook style, you will see the photos, job titles, location and year of graduation for some of your classmates.

By clicking on the “Notables” link on the page, you will be taken to the thumbnail profiles of some of the movers and shakers in yours and other industries.

If you attended multiple colleges, you can get similar information for other educational institutions by simply clicking the “Change school” button.

Be a Thought Leader

LinkedIn gives you the ability to easily spread your message among your connections. Post your article on LinkedIn. It’s easy!

At the top of your LinkedIn home page, to the right of your profile photograph, simply click the pencil icon (to Create a Post) or the paper clip icon (to Attach a File).

I attached a file less than 24 hours ago to my LinkedIn profile and my article has already had 46 views. You will get a summary of your activity by looking to the right of your home page: “Who’s Viewed Your Updates.”

Company Page

You have probably thought of LinkedIn as a place to store and maintain your online resume, but did you realize that your business can now be represented for free on the site which has 300 million members?

Perhaps you have created a Facebook page for your organization. Why not do something similar on the world’s largest professional social networking site?

At the top of your LinkedIn home page, click on the “Interests” link, and then “Companies.” On the right side of the screen, click the yellow “Create” button.

By creating a Company Page, as LinkedIn says, you can “raise brand awareness, announce career opportunities, and promote your products and services.”

Worth Another Look

If you haven’t visited the website in a while, you may be surprised to see how user-friendly LinkedIn now is. More importantly, you may be able to use LinkedIn to find new ways to easily connect with others to advance your career.

With the increasing number of registered users, LinkedIn is becoming one of the social media platforms that small businesses use to enhance brand visibility, foster customer relationships, build a reputation, and nurture new business ventures. About 90% of recruiters from known companies make use of LinkedIn to search for eligible candidates who can possibly fill in their job vacancies. More to that, a huge percentage of B2B companies use this platform to find new customers. This is why getting a good profile rank is very critical for LinkedIn users.

Do you need to increase your profile rank? Have you tried a couple of ways to obtain a higher profile level but to no avail? Well, you might haven’t tried these effective techniques yet. Try these easy to follow tips and you will surely see your profile views soar in no time.

Update Your Profile

The first thing you should do is to set-up a complete profile and keep it always updated. From time to time, you may need to post something new in your profile which is interesting enough to attract your LinkedIn contacts to visit and view your profile like new interests, thought process, assignment, position, location, so on and so forth. You can also update your profile through posting things like special days, date, and events. If you do not have something new to post, you can just delete some information and publish your profile. Then add back what you have removed and publish your profile again. You can also add new details by adding a full stop or a comma. All of these three ways qualify for a profile update. Once the update is published, LinkedIn will notify your connections and they may be urged to visit your profile to check what you have just updated. Just remember to have something to write about, rephrase or revise every day.

Remove better-ranking connections

One tweak you can do to boost your profile ranking is to remove or delete those whose profile ranking is higher than yours. By doing so, the possibilities of increasing your profile views become higher.

Increase your connections

Your connections play a very crucial part in your ranking. The more connections you have, the better ranking you will get. For instance, if you have only 1 connection, your highest possible rank will only be 1. If you have around a thousand connection, your profile rank will as well play around 1 to 1000.

Participate in groups

One way to increase your connection and profile rank is to participate in any groups that interest you. You should be able to actively participate in the discussions and strive to be the top contributor of such groups.You can also join homogeneous groups where you can share and connect with people with same interest as yours. Or choose heterogeneous groups that are composed of members with different conflicting interests. The most favourable types of groups you should choose are those with a bigger number of members and those that allow members to post discussions.

Write and post articles

Writing and posting articles of interests can keep your connections’ engagement to your page. Research for articles or matters that are highly engaging and timely, then write something about it. Look for things that can encourage people to post comments or something that can motivate your connections to start a discussion. For instance, you can post-church matters and share it to your heterogeneous groups. For sure, a lot of contradicting parties are willing to share their ideas and belief as well.

Connect with people you know

The quality of your first connections can greatly contribute to your well-being. Be sure to connect with people you personally know for instance those you have worked with in the past, your former college or high school classmates and batchmates, family members, friends, and acquaintances. Start off by establishing a network with people who know you. Then expand your professional network by adding people you do not know or who do not know you. Unless otherwise you already have a highly established name in the industry, never pick strangers as your first connections as they may be sceptical about your real intentions and that in effect will hurt the quality of your first connections.

Value your connections

Let your connections know that you value them by greeting them during their special days. For instance, greet your connections who are celebrating their birthdays, work anniversary, or perhaps those who have just got a new job or promotion. Just let everyone know you are around by posting something. Believe it or not, there will be a couple of people who will view your profile just by doing this. To be able to know the activity for the day, simply click on the connections tab then choose the option that tells “keep in touch”.