You may be asking yourself prior to purchasing an Amazon Kindle Touch if you should buy the Kindle with or without special offers. Many people wonder if it is worth the extra cost of purchasing a Kindle without offers. Here is what you need to know.

Amazon offers a discount on the cost of a Kindle Touch if you allow special offers from Amazon and Amazon partners to be displayed on your Kindle.

At first, I was willing to drop the extra money so I would not have to see adds all the time or have my reading interrupted. However, I decided to do a little more research, which in the end, saved me some money.

The first and most important thing you need to know about the special offers on the Amazon Kindle Touch is that you will NEVER see ads while you are reading. The special offers to not pop up or show on the Kindle Touch while you are reading.

The only time you see ads are when you are in the Kindle Touch menu screen or on the screen saver.

While in the Kindle menu, the special offers show at the very bottom 8th or 10th of the screen. These ads are not very intrusive and I often do not even notice them.

If you leave your Kindle for a length of time, the screen saver is activated and displays on of the special offers. I typically turn off my Kindle Touch and have never seen the special offer screen saver except when I wanted to check it out for research purposes.

However, here is the other thing I learned. Most of the time, the special offers include deals on Kindle books or other Amazon Kindle specials. The Kindle daily deal and monthly deals are often included in the ads. For instance, you can often pick up a book for $0.99 to $1.99. These type of ads often bring to my attention books I would have normally not come across. There is also the Amazon monthly 100 books for $3.99 or less offer.

According to the Amazon website, recent deals have included deals like:

• $30 for one month of unlimited yoga classes in your city ($119 value)
• Save up to $500 on select HDTVs
• $1 for a Kindle book, choose from thousands
• $15 for $30 worth of groceries at your local store

In the end, it was well worth the savings of purchasing my Kindle with the offers rather than spend the extra money to not see the ads.

The Apple iPad is one of the most innovative new technology products on the market. This device can do so much, but will it replace other personal computing devices such as the Amazon Kindle?

First of all, let's take a look at the features. The iPad is much more than an eBook reader. With this device you can surf the internet, play games, use a GPS and so much more. It is not just a way to read a book on the go, although it is great for that as well.

The iPad is not really in the same class as eBook readers such as the Kindle, but it may hinder the sales of the typical reader. Perhaps Apple had that in mind when they created the iPad. The Kindle and other readers were growing in popularity and this is Apple's way of entering the eBook market.

Of course Apple made the iPad tablet a product that surpassed the other readers on the market when it comes to versatility. The many things you can use this device for makes it easy to take with you when you are on the go. If you are going on vacation you won't need to bring both your laptop and an eBook reader. Just take the iPad and you are set for both.

However there are some things that make a Kindle better than the iPad for reading books. First of all, the Kindle has a non-glare screen. This makes it easier to read in bright sunlight without glare. The iPad has a typical glass screen that you find on most computer monitors and you will have a glare that can be annoying.

In addition, the Kindle uses e-ink technology that makes the pages look more like real books. The screen is not backlit like a computer so it is just like looking at an ink and paper page. If you want light, you have to provide it – just like reading a real book!

Amazon does have a free Kindle app for the iPad so you can read your Kindle books on both devices. But will the iPad make the Kindle obsolete? Not a chance. Everyone isn't looking for all the features that you get in the latest Apple creation. Many just want a quality eBook reader, nothing more nothing less. It looks like both the Kindle and the iPad are here to stay!

Reading eBooks from many different formats on an Amazon Kindle is possible by using convenient AZW conversion services. Kindle eBooks sold on Amazon are in the AZW file format. This is the file format used by Kindle readers. eBooks created in other file formats can be converted to this format so they can be sold on Amazon and readable on Kindle devices. This enables Kindle users to have more types of reading materials – such as books, magazines, journals and newspapers – available to view on their screens.

Basically, Amazon Kindle was created by Amazon.com so that users can easily search for and download from the wide variety of eBooks and other digital media available on the internet. This handheld device makes use of an E-ink electronic paper screen that is capable of displaying up to 16 shades of gray. Using the device, users can easily read eBooks on their Amazon Kindle as though they were actual physical books. This is because the screen can be read without causing any eye strain. The device also includes lighting and text format adjustment features that allow users to get the best view of their desired eBook content.

The Kindle DX line is one of the hardware devices that support the Amazon Kindle platform. It features a very large screen which makes it suitable for displaying textbook and newspaper content. Also, Kindle software has been introduced in order to support other devices and platforms which include the latest versions of the main computer operating systems, such as Windows, Macintosh and Linux. Kindle software allows users to use AZW format eBooks in many smartphones and various handheld electronic devices capable of reading eBooks.

In addition to that, eBook files for the Amazon Kindle can be downloaded over Wi-Fi and also through the Whispernet, the 3G wireless system of Amazon. There is also a service called Whispersync that can be used by users to synchronize their reading progress and other information with Kindle hardware devices. With a vast number of downloadable eBooks available on the internet and with the help of AZW conversion services, users of Amazon Kindle can find great convenience in acquiring their desired eBook content in just a matter of minutes.

Aside from the AZW file extension, the Amazon Kindle is also capable of reading plain text (TXT), PDF and MOBI file formats without the need of a conversion process. However, other eBook file formats such as EPUB, XML, OPF, FB2, TR2, CHM, DJVI, LIT and AEH are not readable on most Amazon Kindle readers. As a result, they must first be converted into the AZW file format by using AZW conversion services.

1. Your book title

Believe or not, but marketing process of your book begins right here, when you are still writing it. A good title may be one of the most important factors of success, bad one may drag you down.

A good book title is:

– relevant (matches your book content)

– short and memorable

– unique (always check Amazon if there are no other books with a similar title)

– Easy to say aloud (this is very important, as many people talk about books they have read).

2. Cover

It does not matter that your book is in fact an ebook – it is still regarded in terms of a traditional book, and a good cover is very important. Of course, a pretty cover in my opinion may look dreadful to other people, so there is no rule. But what you should know is: regardless of your cover contents, it should be of a good quality.

Good quality means:

– professional fonts, optimal sizes of title and author name,

– colors matching themselves,

– good placement of objects on the cover grid,

Many self-publishing authors make their covers themselves, and they do a good job. However, if you are unsure, I’d strongly advise taking a cover designer. We have had a lot of authors which took our recommendation to have their cover prepared by a designer, and it always has been beneficial to their sales.

3. Your place in the web – website,blog, Facebook account, twitter account.

This can be a very important step – starting blog and social profiles to promote your books. This can be quite simple, as there are many platforms to do this (I’d recommend WordPress if you are more technically savvy, and blogger for the easy way). However, you should only start your website if you are sure you will have the time and, most importantly, content that may gather users.

A lot of writers do the same thing: they start a website, put their cover and link to Amazon, and this is it. They have a few visitors monthly, which make absolutely no impact on their sales. So, how to get content? Here is what you can do on your website and social profiles:

– talk to readers, discuss about literature,

– do giveaways and contests,

– share advice, tips and tricks connected to your book theme,

– share interesting finds and information connected to your book.

4. Get reviews

Reviews are very important feature of Amazon, and book without any reviews seldom gets significant sales. The best way to get reviews is contact book review sites (you will find lists with addresses on the web) and send them free copies. You’ll have to wait a bit, though, as they seem to have more and more submissions.

What you should do:

– encourage your readers to write a review of your book if they liked it (you can put a short message in the end of the book)

– give free copies to kindle book reviewers

What you should not do:

– never, ever buy reviews as this can get you in trouble

– don’t ask your friends to do fake positive reviews

5. Start to build online presence of your book in the web

Now it is the time for the real deal: reach as many potential readers as you can. To achieve this, you have to be where the readers are. They are of course on Amazon, but they also search for recommendations and info about books on kindle recommendation websites.

There are many websites which promote kindle books. Some of them accept only free books, some accept books with a minimum amount of reviews, and some require a payment – all the same, what you should do is try to submit your book to as many as you can, always with your link to Amazon.

Pro tip: avoid inserting the same description everywhere. Try to write different descriptions to different sites, focusing on most interesting features of your book.

We have briefly covered 5 most important basic steps in Kindle book promotion. Now it is the time to move to advanced promotion strategies, which we will discuss in the next article.

Thank you for reading.

Best regards,

Adam

In this article we are going to give you a quick review and go over some of the tips and tricks you can use with the Kindle Fire HD tablet 7. Firstly, the interface is largely the same as it was with the original Kindle Fire. You have the same kind of carousel set up on the home screen for all your recent apps and eBooks. You can easily scroll through the list of them and choose to add or remove any of them just by holding down the (long press button). You also have the option of adding your favorites by jumping back and forth between apps with ease.

One of the definite strong points on the Kindle Fire HD 7 is the speakers are very loud! The Kindle Fire dual speakers come with a soft coating on the back which protects it from scratches. Also in the back is a micro HDMI and USB port so you can connect it to the TV. On the front interface you have a high definition camera which is great for taking crystal clear pictures and doing video chats.

Amazon has the Kindle Fire HD 7 setup with submenus so you can use the shop icon and go directly to the digital storefront to shop for all your stuff. If you choose to download more apps for your device inside or outside of the Amazon store, you can do so right at your finger-tips. But one thing to watch out for with the apps at Amazon is that they do give out a FREE APP EVERYDAY so it’s good idea to see what they got available and load your device up! (90% of the time it’s usually a game of some sort). You can get a pretty good app once in a while especially around the holidays.

If you’re a music lover, you can load all your music up on Amazon cloud. You get 250 free songs and with the premium package you can get up to 250,000 songs with your purchase. The Kindle Fire HD 7 also comes with Pandora which is a great option for streaming FREE MUSIC on your device. If you’re into video, you can save your kindle videos directly to your device and watch them later or stream them online (in real time).

Another thing about the new Kindle tablets from Amazon is that they all come with special offers. If you turn off your device and turn it back on again you will begin to see some of those advertisements on lock screen. Sometimes you run into good offers, but if you find any of them annoying, you have a choice to dismiss these ads anytime!

Now let’s talk about how eBooks work on the new Kindle Fire HD 7. One of the features is the narration mode. You can have any of your books narrated back to you and choose which speed is best comfortable for you. You can sync your audiobooks with your eBooks and the Kindle Fire HD 7 will automatically highlight the words as it goes on. In reading mode, you can change the font sizes, margin settings, and background colors to fit your style as well. The Kindle Fire HD has an option for surfing the internet, checking the dictionary, highlighting, and sharing.

Many authors/writers have discovered the power and potential of the Amazon Kindle marketplace for selling their books.

For eBooks priced from $0.99 to $2.98, and eBooks priced at $10.00 or more, Amazon pays 35% in royalties on all products sold. For eBooks priced between $2.99 and $9.99, Amazon pays royalties equal to 70% on all products sold.

Without a doubt, some book authors are making an absolute killing by self-publishing their books on Amazon. A good friend of mine is making half a million a year with her books on the Kindle platform.

It is possible to make a nice living selling nonfiction on Amazon, but the people collecting the largest royalty checks are those who are writing fiction.

Publishing Essentials

Amazon Kindle is an attractive place to publish books, because absolutely anyone who is willing to set up a Kindle Digital Publishing account can upload a manuscript and start selling their books within 24 hours in most cases.

Amazon is also the largest “buyer search engine” on the Internet, meaning that the people using Amazon’s search tool are looking for products to purchase.

When you load your book to the Amazon website, there are a few key pieces of information you will need to include with your book upload:

• Must be logged into an Amazon Account;
• Title;
• Author (Pen Names are acceptable);
• Description;
• Categories;
• Keywords;
• Description;
• Image representing Book Cover;
• Book Manuscript;
• Prices;
• Choose optional Amazon promotional programs.

Book Marketing Essentials

In most cases, the primary marketing tools you need are six items:

1. Title that will catch the shopper’s attention;
2. Book Cover that assures the shopper that this book will give them what they want;
3. Category choices that will allow it to be found by its target audience;
4. Keywords that could help people using the search function find the book;
5. Book Description that sells the book to the person looking at the book;
6. A respectable and acceptable Price.

Common Misconception About Book Marketing in General

Many people believe that all they need to do is to create a book and upload it to Amazon, in order to start making money. In part, this is true.

Once the book is uploaded and approved by Amazon, then you can start making sales.

However, your book marketing essentials need to be solid, in order for you to actually find buyers.

You must have an interesting book title.

You must have a book cover that appeals to the reader. The big thing here is that you want your book cover to look like it was professionally designed, rather than designed by your junior high school child or grandchild.

Most important, you must have a compelling book description. The title and cover will get people to open your sales page, but it is your description that will sell the book for you.

It is sad, but most self-published authors will spend several months writing their book and less than ten minutes crafting their book description. Yet, future buyers are looking to the book description to convince them whether they should or should not purchase your book.

If the description stinks, then sales will stink too.

If you construct a compelling description, you could very well find your book on the best sellers list.

Reality Check About Selling Books on Amazon

People tell me all the time that they don’t need to worry about marketing their books, because Amazon will do all of their marketing for them.

Here is what you need to understand about Amazon marketing your books for you.

Yes, Amazon wants to sell more products, so they will tell their customers about your books.

But here is the thing… Amazon’s internal marketing machine is completely driven by computer algorithm. An algorithm is a computer program that seeks out products to share with their customers.

Amazon’s computer algorithms are designed to find strong selling products and to promote those top-selling items to their customers.

Amazon isn’t going to push a product that has only sold ten copies in the last month. Instead, it is going to push products that are currently selling hundreds of units a day, because they are trying to maximize the number of products they can sell. They are not going to promote a product that has lukewarm sales.

If you want to sell lots of books on Amazon, you should refrain from burying your head in the sand.

In order to get Amazon to market your books for you, you have to help your book by getting its sales started on good footing.

You can of course try the marketing approach that most authors take — upload and pray.

Or, you can invest a little time or money to get your sales rolling, so that the Amazon sales algorithm can find your book and promote it to their customers.

You can advertise your book for free in a number of Facebook groups, on Twitter, or on your own blog. You don’t have a blog? Why not?

Or, you can spend a little money and advertise your book on a site like Bookbub or any of the websites shown here.

You Are In The Driver’s Seat

As a self-published book author, you are not only your own publisher, but you are also your own marketing team.

All you really need to do is to grease the wheels, so that Amazon’s internal sales algorithm can find your book and tell their customers about it.

Once Amazon has found your book, then Amazon will do all of your book marketing for you.

Until you can get your sales moving forward, the only hope that your book will have for good sales is one — pray hard.

The Kindle Fire is much more interactive than previous Kindle models, and it’s often necessary to enter text – for example, when you search your content libraries or the web, annotate text, or fill out web forms. However, entering text on a relatively small device can be somewhat daunting. This article explains techniques and tricks that will make it much easier to enter and edit text, enhancing your enjoyment of your Kindle Fire.

Using the Kindle Fire Keyboard

When you tap a text entry field on the Kindle Fire, the onscreen keyboard automatically appears. Typing on the Kindle Fire keyboard (or on any onscreen keyboard on a relatively small device) is an art that takes practice. Some favor the hunt-and-peck method using a single index finger, while others achieve greater speed by holding the device with two hands and typing with both thumbs. In either case, the keyboard will be much larger and easier to use if you turn your Kindle sideways (its long dimension horizontal).

Note: If the screen doesn’t reorient when you turn the Kindle sideways, your screen is probably locked. To unlock it, tap the gear-shaped Settings icon on the right side of the Status Bar at the top of the screen. Then tap the Locked icon on the Quick Settings bar that appears.

The Kindle Fire customizes the keyboard according to the context in which it’s displayed. For example, if you need to enter general text you’ll see an alphabetic keyboard, while if a number is required you’ll see a numeric keyboard.

If a character has alternative forms (such as an o, which has alternative forms with a tilde, an umlaut, and so on), and if you touch the key for about a second, the Kindle displays the alternative characters in a palette above the key. To enter one of these characters, slide your finger to the character you want to insert and then lift your finger.

To type a number (or one of the punctuation characters that isn’t included on the top row) switch to the number and punctuation keyboard by tapping the 123!? key. (Tap the ABC key to return to the alphabetic keyboard.) Alternatively, you can type a number using the alphabetic keyboard by touching one of the keys on the top row of letters for about a second, and then lifting your finger.

Another way to enter a punctuation character (: / & and so on) is to touch the period (.) key for about a second, slide your finger to one of the characters that appear on the popup palette, then lift your finger.

Note that you can customize the way the keyboard works through the Kindle Fire’s general Settings screen. (Tap the gear-shaped Settings icon on the right side of the Status Bar at the top of the screen. Then tap More.)

Edit Your Typed Text

To delete all text that you’ve typed into a text field using the keyboard, simply touch and hold the Backspace key.

But what if you’ve typed a long string of characters only to discover that you made a mistake near the beginning? Rather than repeatedly tapping the Backspace key to go back to the error and then retyping all your text, you can use the Kindle keyboard’s editing features, which are explained here.

Move cursor and insert/delete: To edit at a particular position in the text you’ve typed, tap that position. A blinking cursor will appear at the position you tapped, with a marker below it. You can drag the marker to move the cursor forward or backward. Typing characters or Backspace inserts or removes text at the position of the cursor.

Select: To select text, touch a word for about a second, and on the popup menu that appears tap Select Word or Select All. The text will be highlighted and a marker will appear at either end. You can change the range of the selection by dragging a marker.

Cut or copy: To cut or copy selected text, tap it and on the popup menu choose Cut (to copy and remove the text) or Copy (to copy the text without removing it). The copied text goes into the Kindle Fire’s Clipboard.

Paste: If no text is selected, you can insert the Clipboard contents at the position of the cursor by touching the text field for about a second, and then choosing Paste from the popup menu. If text has been selected, you can replace it with the Clipboard contents by tapping the selection and choosing Paste.

Note that the Clipboard works across all built-in Kindle Fire software, as well as installed apps. So for example, if you copied text into the Clipboard while viewing a web page in the browser, you could paste it into a search field in a content library.

If the keyboard disappears at any time while you’re editing text, just tap within the text field to restore it.

It wasn’t that long ago that the only way to get your book published was to play the “waiting game” while major book publishers took their time getting any book published. With their large budgets and total control of all the distribution, it was almost impossible to get your book into any of the major bookstores, like Barnes & Noble or Walden’s.

As a new author without a sales reputation, you would also be responsible for the costs of producing your book. Vanity publishing would be your only path to publication. You would be responsible for thousands of dollars to pay for editing and publishing. Many times, if not most, you would have to agree to buy a few thousand copies of your own book.

Kindle publishing is the perfect alternative to the high costs and production delays of traditional publication. The normal delays and disappointments are not part of Kindle’s publishing platform.

New authors do have several benefits when they write books for Kindle, regardless of the topic. Self-publishing has changed the way books are published and companies are popping up all over that print on demand or provide services to help new authors get their book published.

One major benefit of publishing on Kindle is the higher royalty rates paid by Kindle when you make sales. Your royalties are based on the price you set for your book when you publish on Kindle. If your book’s selling price is set somewhere between $2.99 and $9.99, your royalty is 70% of the sale. If you set a price outside those limits, your percentage drops to 35%. Other publishers offer lower percentages to the author.

Another benefit of self-publishing is that YOU can control all aspects of your book, including the cover design, your book topics and how it is marketed. You don’t have to worry about the short 30-60 day shelf-life that most brick and mortar stores use. Digital books on Kindle have a forever shelf-life and you are the one who makes the decision to take your book down or not.

Personally, publishing Kindle books on almost any subject can build your reputation as an author. Your book will build your reputation in your current business, even if the book has nothing to do with your day job. When your co-workers find out that you have a book published on Kindle, your personal reputation will build rapidly.

Another huge benefit of Kindle publishing is how your clients will react to your published book. You will become a person of value in their mind and it could lead to more business and keep you a few steps above your business competition. Your Kindle book can be sent to your clients to mark a new business alliance or just to keep those clients thinking about you and your business.

Once you write your book and get it on Kindle, it could take on a life of its own and build your reputation as a published author. Additional books can be on any subject that attracts your interest. Your scope is worldwide and not restricted to the topic of your first Kindle book.

Send your mother a signed copy and she will never stop talking about her child, the author. That’s publicity you can’t buy!

Let’s face it, whether you are writing a physical hard cover book or a Kindle ebook, you put your blood, sweat, and tears into your work right? It takes a long time and lots of very hard work to write a good book but unfortunately, many people are doing it wrong and costing themselves lots of sales and money because of this.

Many authors are killing their book sales because of formatting errors and issues on the Amazon Kindle.

Just the other day, I was searching customer reviews on Amazon and I found hundreds of negative reviews from people who bought Kindle ebooks but complained about the formatting. Many times, these people actually liked the content of the book itself, but they were so put off by the formatting that they left a bad review. This is happening with everyone from major authors down to the first time author getting their feet wet in publishing ebooks.

If you are writing an eBook for the Kindle, you would be smart to avoid formatting issues and mistakes. The top two formatting complaints on Amazon are:

1. No clickable/linked Table of Contents

2. Bad formatting in regards to paragraph line spacing

Many authors put their books on the Kindle without a Table of Contents that is clickable. This is a huge mistake and will most likely cause you to get negative reviews and decreased sales. You should never have an eBook that does not have a linked Table of Contents. When your reader wants to go to a specific and certain chapter, you need to make it quick and easy for them to get there or else they will get frustrated.

In regards to bad formatting and line spacing, this is also a very big problem with many books on the Kindle (unless you do it the right way). I have seen lots of formatting issues when it comes to line spacing. For example, not all of the paragraphs or sentences are evenly spaced apart. Another big one that is common is either having no space between paragraphs or way too much space. The other line spacing format issue that I see all of the time is where each chapter starts. The start of a chapter should begin at the top of a Kindle page but many authors don’t do this (most don’t know how to) and so some chapters start in the middle of the page, some at the bottom, and all of them are all over the place and look awful.

Like I said above, you work hard and spend lots of time writing a quality book, the last thing you should do is ruin it with bad formatting. The bottom line is that for every book you have on the Kindle, make sure there are no line spacing issues, formatting errors, and double check to also ensure that you have a Table of Contents that is clickable and properly linked to each chapter of your book so readers can click on the chapter of their choice and get there quickly and easily.

When I began self-publishing Kindle books back in 2012, I wrote for a single audience. It never occurred to me that other groups of readers were interested in learning about my subject. It was almost by accident that I finally discovered there are different audiences I should be writing for and many target markets I was missing. That mistake probably cost me untold numbers of book sales and royalties — sales and income lost forever.

This article is aimed at helping you learn how to expand your book to reach different audiences beyond the obvious ones you’ve targeted up until now.

In any business, there are two markets you sell to: Your ‘Unknown’ market and your ‘Known’ market.

For instance, if you are a plumber, then your ‘Known’ market consists of your friends, past customers, key commercial accounts you’ve done business with in the past, and referrals you get from those three groups.

But there are more people you don’t know than people you do know. Your ‘Unknown’ market are new residents who bought a home in your city recently, people who were dissatisfied with your competition, people who are price shopping, new business owners seeking a new vendor, and perhaps an apartment manager needing new plumbing support.

If you don’t keep your marketing materials and advertising aimed at this ‘Unknown’ market — a group you cannot possible identify because they don’t have a plumbing project on their list of things to do right now — then you will miss most of these opportunities to get the job when it comes up, and you miss the chance to grow your business.

I know you’re a writer, not a plumber. But the concept is the same for every business and ‘Authorpreneur’ on the planet: you must run your self-publishing business like a business, and you must target the message of your non-fiction books to both your ‘Known’ and ‘Unknown’ markets if you want to make more money selling ebooks and paperback books these days.

I know from my own experience that my first ebook focused primarily only on three known markets: people who wanted to make extra money in their spare time, people who found books at thrift stores and library fund-raising sales and wanted to flip them for quick profits, and people who wanted to start a home-based business and had not decided on which types of products they were going to sell online.

My book targeted those three markets. But I totally ignored the following ‘Unknown’ markets:

• People who wanted to clear clutter out of their basement or attic. These people wanted to get the most they could out of those books. My book could help them do just that.
• People who were interested in recycling good used books. They wanted to make sure these books found a new home, not because they wanted to make money from them, but because they want to save trees.
• People who had inherited books when a loved one died. They didn’t know how to maximize a valuable book collection for the estate. My book was the perfect vehicle to help them do that.

To identify these new markets and tailor my book to reach then required I pay attention to forum posts and even to book reviews my own book received. I learned how to read between the lines, ask myself ‘Why did they make that statement or ask that question?’, and learn how to realize I’d made a mistake by not writing to those new audiences.

The great thing about publishing on Amazon, though, is that revisions are simple to make quickly. You can update your book manuscript in minutes and changes go live usually within 24 hours.

Better yet, by editing and expanding my book description and my Author Central page on Amazon, I found it easy to accurately describe why my book would help this new audience.

It worked. I reached new readers. I made more sales. My royalty checks increased.

My advice is simple: Always write your book with not just one, not just two, but with all your audiences in mind. You can’t always see these ‘Unknown’ audiences when you first put pen to paper. But they are out there. The trick is to stay aware and be on the lookout for new readers who could benefit from what you write, and make it easy for them to find you.

I produced a short MP3 audio recording you can listen to free on my blog, to help you learn from my mistakes, and so you can reach more readers and sell more books.