The Mums Guide to Safe Online Shopping

Online shopping is increasing as more and more mums are realising the advantages of shopping from home or work when it is convenient, without children, car parks and the hassle of going to the shops. To ensure your online safety we have put together our top tips to keeping you safe when purchasing from online retailers.

Prior to Purchasing:

1. Browse the site and look at the key pages like About Us, Contact Us, Delivery and Shipping terms, Payments and Refunds and what happens with Warranty/Faulty stock. Ensure that the site can answer any of your questions in relation to key issues such as how to pay, how they ship the goods, what happens if you want to change your purchase and how they ensure you receive the product.

2. Check the contact details. I personally like seeing a phone number (it helps me to feel more comfortable) as well as an email address that I can utilise if I have an issue. This way I can either email or phone depending upon my needs and time constraints. Also depending upon the purchase you are making, you may like to test the contact details by calling them or sending an email with a product question prior to purchasing.

3. Check the Privacy Policy/Statement (often found at the bottom of the page) to check that your details aren’t going to be passed on or sold and are safe.

4. You can also do a quick Google search or check their Facebook page to see what comments there are about the company.

When Purchasing:

1. Make sure you only pay via a secure web page. Check the URL/website address to see that it begins with https:// and that there is a locked padlock icon in the browser.

2. Check to verify the SSL Certificate and if it is still valid – this just can be done by pointing or clicking on the seal.

3. Payment through PayPal or BPay can act as a further security measure.

4. Never send your Credit Card details via email.

5. Always print a copy or keep a copy of your receipt/transaction as proof of purchase.

In many ways, shopping online is similar to shopping in-store:

– Trust your gut! If you are not sure about a shop, dig a little deeper or go elsewhere.

– It if looks too good to be true – it probably is.

– If the website look suspicious or unprofessional be wary – would you purchase from a store if the didn’t have a good looking shopfront or if their staff didn’t give you the information they were after?

No Cost Traffic Blueprint Review – What Is Ben Shaffer Really Up To?

By reading this No Cost Traffic Blueprint review, you’re going to know if this course is really something that you should invest in.

No Cost Traffic Blueprint is a traffic generation course created by Ben Shaffer. If you’ve ever been in this online business for a while you’ll know that almost everyone is selling their own traffic course.

So why should you pay attention to Ben Shaffer’s No Cost Traffic Blueprint?

If you’ve typed in your search terms in Google, you’ll definitely see those typical web pages in the first page. I’m sure that you’ve also noticed some of the news listings. What you may not know is that your site can be turned into a Google News site so you’ll have the advantage of also being in the first page results.

That’s what No Cost Traffic Blueprints is going to teach you. You’ll learn a step-by-step plan so you can turn your site into a Google News site. Additionally, the course will also teach you ways on how you can effectively monetize your site because we all know that traffic don’t mean squat if you can’t convert them.

There are 5 modules inside the course and the format of the lessons will come in video and in PDF format.

Module 1 – Building Your Google News Site

If you’re just getting into affiliate marketing then you should start with this module. This will cover the fundamentals that you need in setting up your website.

Module 2 – Populating Your Site With Content

For many people, writing content is a big hurdle but in this module, you’re going to have access to a content creator.

Module 3 – Getting Approved by Google News

The first couple of modules is all about getting your site ready so it can be approved by Google News. This module will then teach you how to get accepted and you’ll learn how to really prepare your content, the plugin to use to make your site respond faster and a lot more.

Module 4 – Getting Some Traffic

This module is all about learning the proper keyword research. After converting your site, you now have the power to rank for highly searched keywords and therefore get tons of traffic.

Module 5 – Site Monetization

In this module, Ben Shaffer will discuss some of the ways in which you can earn some revenue from your Google News site.

Digital Marketing: Are You and Your MGA Riding This Wave?

The Digital Age has officially swept the insurance industry, changing the way we keep in touch with customers and identify new prospects-and the way prospects find us, too.

The good news is that digital marketing is the most efficient client-acquisition tool the industry has ever known, allowing you to generate leads faster, easier and more cost-effectively.

It’s important that you-and your Managing General Agency (MGA)-understand how digital tools can be leveraged to increase sales and strengthen relationships with existing clients.

The Power of Search

Google search is increasingly how consumers find insurance agents. According to a recent comScore study, entitled Online Auto Insurance Shopping and Servicing Reports:

  • 80 percent of U.S. consumers purchased auto insurance offline, after first conducting an online search for information.
  • 62 percent of those consumers chose to buy their policies from a local insurance agent.

So while consumers seem to prefer shopping and comparing their options online, they want a human being to answer their questions and help them complete the sale.

Boosting Search Results

Your website is the hub of your digital activity so, at minimum, it should look professional and contemporary. Your site should also be integrated with a customer relationship management (CRM) system that automatically loads new contacts into your database, generates reminders, helps you manage your pipeline and produces e-mail marketing campaigns. Those are the basics.

To fully capitalize on the consumer shift toward the Web, your site should also be:

  • Search engine optimized-for your city and region, with keywords and tags that give you visibility on search-engine results for your local area. Optimization is what drives high rankings and visitors to your site. Eventually, your rankings should grow organically, or naturally, as your website receives more traffic.
  • Supported by a pay-per-click (PPC) advertising campaign-which places your website at the top of paid search-engine results. When you use Google, have you noticed the two or three results that appear at the top of your searches, with a yellow background? Or the list of results that appear in the right-hand bar? Those are all company-paid advertisements, associated with the keywords you typed in. Many insurance agencies advertise as a permanent but flexible way to supplement organic results. Your MGA should be able to negotiate volume pricing with a pay-per-click provider that can serve all its independent agents.

Staying Top of Mind

The comScore study on auto insurance purchasing also showed that 63 percent of consumers “rarely” speak with their insurance agent in person, representing a huge opportunity for you to bring back the personal element to insurance.

Social media and e-mail marketing are wonderful ways to keep in touch with clients. Most people appreciate an occasional e-newsletter, provided it contains relevant information, and is brief and easy to read. E-newsletters can prompt immediate phone calls from clients and prospects, or can be easily passed along to friends and family who may have insurance needs. Make sure that your MGA provides you with access to a good insurance agency software and CRM system to help automate portions of your e-mail marketing.

Social media, such as Twitter or Facebook, can help you build rapport with customers. Bear in mind that social media is not a direct sales tool. Its purpose is to serve, inform and engage with clients in an authentic manner. To do this, re-post interesting articles, promote community events, answer questions or offer a fun freebie to new followers or fans. Just remember to be responsive. Keep the conversations rolling with thought-provoking questions or polls.

Pick an MGA That Gets Digital

When thinking about how to start an insurance agency, or grow the one you’ve got, leveraging cutting-edge digital marketing will set you apart from your competition and deliver more sales leads at less cost. So pick an MGA that knows its stuff when it comes to digital and can help you navigate this relatively new but fruitful territory.

Buying NFL Replica Football Jerseys Online

More and more people are trying to get their hands on some NFL replica football jerseys. As soon as a new NFL season is bound to begin, you will notice that these replica jerseys get sold like hotdogs at various local sports apparel shops. If you are one among those hardcore football fans you may find yourself in great difficulty when trying to buy NFL replica football jerseys at a nearby sports shop. Either you find ill-fitting sizes for you or you don’t find any replicas at all because they are already sold out.

But there’s no need to worry. You can find an alternative which will never ever go out of style and will never ever go out of stocks-the internet. There are so many sellers of NFL replica football jerseys online and anything else about football which you may also be interested to avail. You have so many choices and you can access them easily within just a few clicks. So if you plan on purchasing a replica jersey, you may want to consider some online shopping instead.

However, there are a few important things which you also need to know if you are going to make online purchases. After all, the internet is also known for its ability to provide anonymity. Although it can give you an easy way to buy NFL replica football jerseys, you can also subject yourself to scams if you don’t practice being careful in choosing legitimate websites. In the end you may also end up empty handed and even stripped off some hard earned money.

If you are buying online, the first thing you need to remember is to do your research on various online shops. While Google or any other search engine can be your best friend, it helps to visit forums instead. Check out public forums online which talk about online shopping and there you would surely see poster suggesting and bashing shops. You can get your own list of sites to visit from there and see for yourself what these online shops have to offer. You will also be able to pick up some online buying tips when you visit public forums. There’s no need to worry because most of these forums can be browsed even if you are not a member.

After getting your own shortlist of website, check it out soonest. Once you have accessed these websites the first thing you need to check is their payment terms. How secure are their preferred mode of payment? Do not trust websites which ask you to pay via email and do not give out credit card details unless you are going to hand it over trusted and secured payment methods. You will know if the site is secure if its payment method is hosted by a third party. Online programs such as Moneybookers or PayPal are some of the secure methods for online money transfer.

Aside from payment system, check also the shipping details offered in the site. Some online shops will already include shipping fees in the actual price of their products while some will just have these fees appear once you get the product. Make sure the shipping fees and conditions are alright with you and it also helps if the website has some shipping or product warranty. In the event that size problems or defects are seen on the product, warranties can help you in getting a replacement.

Foojoy Tea Company – A Review of Many of Foojoy’s Teas

I must start by confessing that there is actually no company named Foojoy Tea Company; Foojoy is a brand name owned by the Eastrise Trading Corporation. The Foojoy brand sells exclusively Chinese teas, and sells both tea bags and loose-leaf teas.

Foojoy never ceases to amaze me, mainly on two key points: price and quality, which combine to deliver outstanding value. Foojoy’s products, especially their tea bags, are among the lowest priced products available, and yet their quality greatly exceeds that of nearly all the mainstream brands available in most supermarkets. While I have a strong preference for loose-leaf, if I had to recommend one company from which to buy inexpensive tea-bags, without a doubt I would recommend Foojoy.

My Favorite Foojoy Teas:

  • Lichee Black Tea – This is a black tea, flavored with lichee (lychee) fruits. Although the aroma suggests sweetness, there is a strong presence of the underlying base tea, which imparts a pleasing depth and bitterness to this otherwise fruity brew.
  • China Black Tea – Incredibly inexpensive in boxes of 100 tea bags, this black tea resembles a Keemun, with a mellow flavor and rich, earthy aroma.
  • China Jasmine Tea – Not much Jasmine presence, this one still produces a drinkable cup. Mild, honey-like aroma; be careful to use water that has cooled from boiling, as this tea scalds easily.
  • Lungching Green Tea – While this bagged offering does not compare to a good loose-leaf Lungching (Long Jing or Dragon well), this lunching is nevertheless true to the style, with a pleasing toasty aroma, and a quality unparalleled in tea bags of this price.
  • Triple-Cup Extra Green – (Loose-leaf) This is a classic Chinese green tea, produced in Zhejiang province, and available only in loose-leaf form. The aroma is fresh, grassy, and slightly toasty.

These are only a few of Foojoy’s offerings; Foojoy also sells a number of oolong and white teas, and I have had good experiences with these as well.

Where to buy Foojoy Tea:

Foojoy tends to be widely available in Asian supermarkets, such as those found in the Chinatowns or Asian neighborhoods in many cities across the United States. Both the boxed tea bags and loose-leaf products are available online; some tea companies with their own brands, such as Mark T. Wendell, also sell Foojoy tea. Loose-leaf Foojoy, high in quality, can actually be somewhat difficult to come by. Google shopping can also help you locate online sources from which you can buy Foojoy.

Why Get A Play Store Gift Card Online?

Every avid gamer, book lover and moviegoer who use smartphones running on Android definitely love the Play Store. This has all what an android user desires – from games, apps, books, music to movies! Google has ensured that Android users get easy access to apps, games, e-books and movies in one definitive online shop.

Although this is abundantly available and accessible in different countries, all of these pale in comparison to the American version which boasts of the widest number of downloadable content, both free and premium. On top of that, premium content is often considerably cheaper compared to content in other countries. The team behind this are making the necessary steps in order to offer everyone the same experience when it comes to downloading content.

Does that mean that you should simply forgo these games, apps, books and movies? There is one easy and simple workaround for this dilemma: buy a Play Store Gift Card. If you live in other countries that contain certain restrictions in premium content, you can download the books, apps, games, TV show, movies and magazines that you desire. As long as you have play cards, you can access every content in all formats available, no matter where you live.

Most of these cards are available in different brick-and-mortar shops. But how can you buy gift cards if your country does not allow you to? Your best option would be to buy from different authorized online sources. There are sites offering products like this which are pretty straightforward and offering convenient payment methods. Buying these gift cards online has a few benefits and would definitely bring out the techie side of you. For one, you will be able to buy content from the Play Store at considerably lower prices which translates to cost savings on your part. Second, if you purchase from a reputable online seller, you are assured that your purchase is secure. On top of that, you need not worry about your personal and payment information being stolen because these important details are not stored at the servers of the online merchant.

These gift or game cards are delivered electronically via email and without any difficulty. This means that after completing your purchase, you will be able to receive it and begin buying and downloading content from the Play Store, as long as you still have remaining credits. Redemption is hassle-free. You can redeem your gift card either on a desktop computer or from the app on your mobile device. Plus, the gift card has no expiry date which means that you can use it anytime that is convenient to you.

Branding Your Business

There are elements of branding that can be expanded upon at all levels of business management, from simple things like designing a logo and printing it on your shopping bags if you are a retail store, to establishing a sophisticated online presence to dialogue with consumers.

There is one thing that all of the most successful businesses have in common (well, actually, there are a few billion things a lot of them have in common, but that’s another story…) and that thing is that they are all recognisable brands. They’re recognisable in part because they have been so successful and widely used that we’ve become familiar with them, but it is also largely due to clever branding and marketing on their part. Think of Google, Apple, Microsoft and Virgin, just to name a few. Not only are these names we’re all familiar with, they are companies that, if asked, we could describe facts about their ‘personality’. The fact is, the majority of the population knows very little about what goes on inside their boardrooms, but we still make assumptions (mostly fed to us by the companies themselves) about the ‘feel’ of the brand.

For example, we think of Google as powerful, creative, trendy and a little bit cheeky. We think of Apple as creative, innovative, cutting-edge in terms of technology and very hot in terms of popular culture. With companies like Microsoft and Virgin we are more likely to identify the brand with its founder, because they have received so much press–Microsoft is seen as powerful, intelligent, wealthy and sophisticated like its owner, Bill Gates, whereas Virgin is seen as fun, fresh, cheeky and a little quirky. These are all very successful examples of how branding has been used to cultivate a relationship with the public, therefore improving trust and familiarity as well as a position in the front of people’s minds. There are elements of branding that can be expanded upon at all levels of business management, from simple things like designing a logo and printing it on your shopping bags if you are a retail store, to establishing a sophisticated online presence to dialogue with consumers.

Branding can take hundreds of different forms, but the best way to approach it is to think of your business as a separate entity with a personality of its own. The first step is to establish what kind of personality your business has, based on your industry, your strategies and your target market. A big part of branding is often evaluating where you’d like your target market to be, and striving towards cultivating that kind of image. Branding is primarily about relationship management with the consumer, so things like exposure (things like custom packaging that will have customers remembering you), reputation management (dealing professionally and swiftly with consumer complaints so that you build a trustworthy reputation) and market analysis and response (identifying growth areas or things you could improve upon and acting on this intel) all contribute to building your business’s brand, and with it, your success.

Comparative Popularity of Fascinators and Wedding Hats: A Google Trend Analysis

Note on Methodology

The methodology employed used results obtained from both Google Trends and the Google AdWords Keyword Tool in order to estimate numbers of Google searches over time. Although the current analysis is limited to the ladies wedding headwear market, the clear methodology could have applied to other industry sectors and provide useful data on trends in demand.

There are a number of caveats regarding how closely Google searches correlation to demand and different browsing / buying behaviors in different market segments. However, this methodology could provide a useful starting point to further market-specific investigations.

The results

Rather surprisingly, the story appeared to begin in earnest during the early months of 2008. In the previous 4 years searches for 'Fascinators' and 'Wedding Hats' had been few and far between, with a small number of spikes – eg April 2005 for 'Wedding Hats'. This could reflect a real phenomenon, developing reporting strategies at Google or a combination of the two. In any case, the current analysis can be most useful restricted to 2008 to March 2012.

In the most recent 4 years, numbers of searches for 'Fascinators' by far surpassed those for 'Wedding Hats'. This trend is quite clear, with 'Fascinators' usually receiving three or four times as many searches. This strongly suggests greater overall demand for 'Fascinators', which is consistent with the author's experience (admittedly anecdotal evidence).

Search activity for both terms appears to have a seasonal cycle, with a pronounced dip during the winter months. Although in recent times this dip has decreased in depth, indicating more consistent demand throughout the year. Where the peak in demand typically occurs in mid-June for 'Fascinators' searches (around the time of Royal Ascot week), it is less easy to detect any such peak in the flatter distribution for 'Wedding Hats' searches.

The most striking feature of the distribution occurs during April 2011; the month of the Royal Wedding. The build up and TV coverage of the Prince William's marriage to Kate Middleton may have led to the substantive surge in Google searches for ladies wedding headwear during April 2011. The spike is most clear for searches for 'Wedding Hats', where the weekly estimate surpassed 1 million searches; a figure that exceeded the previous peak by more than 1,000%. 'Fascinators' searches show a more modest spike, at less than 400,000 estimated searches and roughly 250% of its previous high.

In conclusion, it appears that fascinators are consistently the favored form of ladies wedding headwear. The remarkable exception was around the time of the Royal Wedding, when 'Wedding Hats' searches eclipsed those for 'Fascinators' for a short time. The impact of the Royal Wedding has been short-lived however, and the intervening months have seen a continuation of the historic trend. Therefore, it seems likely that the popularity of the fascinator will continue into 2012/13.

Adventure Travel Destination Marketing

There are various websites which offer great opportunities in traveling. Each and every person in this world loves to go for a holiday. It is very important to choose the right kind of place as your holiday destination. Before choosing your destination it is always very important to discuss it with your family.

When you log on to the internet and look for the travel companies you will get lots of websites. Adventure holiday marketing has become quite popular these days. Adventure travel destination.com is one of the websites which provides you proper information about the adventure travel suppliers.

This website has lots of things like information about the car rental companies which are local, various adventure activities, information about different kinds of hotels and resorts. There are lots of tourism suppliers present all over the world. These suppliers can access the marketing pages of this website directly.

They will find lots of opportunities for them in these kinds of websites. Other than the suppliers the travelers also get various benefits from the website. So whether you are interested in adventure destination marketing or in an adventure holiday you can look forward to this website.

As a traveler you can check out the website for the various specials as well as deals offered. There are lots of travelers who like to go for an adventure travel once in a year. There are certain travelers who prefer to deal directly with local hotel owners as well as tourism operators.

They want to deal directly with them because by doing this they get special rates and offers on the holiday package. Other than this, there are many more privileges that are offered by the hotel owners and operators.

When you enter into this website you will different kinds of information as well as blogs written on this topic. You will also mingle with lots of other travelers who can share their experiences as well as reviews.

This website also has a page which is called the vacation special and this page offers you with the list of travel experts. These experts can also offer you with the knowledge about the special offers and packages. Other than this, you also have the destination guide pages.

This page offers you with the opinions of the travel experts. Adventure travel destinations.com is the website which has become quite popular these days. This website is actually a part of the AXES marketing network for tourism.

If you choose the local hotel owners and contact directly with them then you can enjoy the local activities much better. You can contact with the local hotel owners and operators for destination marketing with the help of this website. There are lots of adventure travel destinations in this world.

You will get information about all these destinations from this marketing website. Online booking options are also available in this website. Other than this, there are lots of other facilities that are available with adventure marketing. So get the best deal now.

The First Step in Becoming a Mystery Shopper

Once you have gotten the “itch” and decided to become a mystery shopper the very first thing to do is to pick up a free email account to be used for mystery shopping and merchandising only. There are many email providers but you will not go wrong picking one of the big three; Hotmail, Yahoo, or Google.

Hotmail, Yahoo, and Google are all free, can be kept and used forever, and are I.S.P. independent. One of the worse things that can happen is to register to over a hundred mystery shopping companies using your I.S.P’s (Internet Service Provider’s) email address and then to switch providers and be forced to re-submit a hundred new email addresses. When you use one of the free I.S.P. independent emails you will nnever have to change no matter who your I.S.P. provider is or becomes.

You will want to us your mystery shopping email only for mystery shopping business. When very active it is not unusual to receive a hundred emails a day and you will not want to mix your personal mail with that. Out of the hundred daily emails perhaps only ten will be of interest. The ability to shift through email quickly and efficiently is a skill that can and will be learned with practice.

Mystery shopping is a profession. When obtaining an email keep the name professional. You will be taken more serious by schedulers and providers with a trustworthy professional email name. When you are taken as a serious shopper you will be given more opportunities which in turn mean more money in your pocket. Mysteryshopmary@yahoo.com will always attract more and better attention than partygirl@yahoo.com. Which would your rather have work for you?

Freelance Web Designer | WordPress Developer | Hong Kong