E-commerce spending is growing fastest in poorest parts of China

China’s e-commerce market is growing much faster in western and central provinces than in the richer coastal regions, according to a recent report by tech giant Alibaba Group.

The biggest rises in online retail sales during the first 11 months of 2017 were posted by Gansu province, Guizhou province and Tibet autonomous region, some of the poorest regions in the country, Alibaba said. Sales rose 114% year-on-year in Gansu and 76% year-on-year in Guizhou, more than double the average growth figure nationwide during that period.

China’s total online retail sales reached 6.4 trillion yuan ($1 trillion) from January to November 2017, according to data from the National Bureau of Statistics cited by Caixin.

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