Yant More Web Traffic, Leads and Sales? Get It With Help today.
93% of online experiences begin with a search engine, and 97% of consumers go online to find local services. Is your company listed multiple times on the first page of search results for queries related to your products or services? If not, you’re losing leads and sales to your competition—guaranteed.
What Is SEO?
SEO is the process of editing and creating website content and code that ranks well on search engines like Google, Bing, and Yahoo. First, your website must be coded so search engines can find and crawl it. Your website also needs to be fast, secure, and mobile friendly. Second, you need web page after web page of unique, remarkable, and optimized content. Third, you must gain citations, links, and references from other relevant and authoritative websites.
See how we do it below! Want to learn more about SEO or digital marketing in general?
How Does Our SEO Company Work, and What’s Included in Our SEO Services?
SEO companies like Freelance Web Designer Hong Kong handle the day-to-day of monitoring and improving your online footprint, including making your website more visible in the search results and differentiating your brand across the web. We do this by following the process below.
Performing A Competitive Digital Analysis
Complete a competitive digital marketing analysis to see how you stack up against your top three competitors in the search results using our proprietary data tracking software
Perform keyword research and identify the top sales-driving search terms and keywords in your market area and industry
Establish your baseline for website code and structure, content, local visibility, and off-site citations, then compare it against your competitors to create an actionable, sales-driving plan
Create actionable revenue goals and corresponding SEO plans
Optimizing Website Content And Code
Install advanced Google Analytics and call tracking
Make your website fast, secure (optional add-on, but recommended), and mobile friendly (optional add-on, but recommended)
Edit your website’s code and structure to be in-line with best SEO practices
Edit and optimize your existing website pages for search visibility and creative content
Perform conversion rate optimization on all website elements (like contact forms, buttons, navigational links) to ensure an optimal experience for your customers
Creating New Website Content And Creatives
Publish targeted, well-written website content that improves your local search rankings and provides a seamless user experience
Create SEO-optimized creative content assets like infographics & videos
Optimize and create content for voice search and digital assistants
Optimizing And Creating Local Citations (Local SEO)
Locate and audit existing citations across online directories like Yelp, Facebook, Angie’s List,and more, including industry-specific directories
Optimize your company’s Google My Business page for your business address or service area, phone number, maps listing, and business hours
Optimize your company’s Facebook page for local SEO best practices
Discover, manage, and monitor local citation and backlink opportunities to build authority
Measurement And Analytics Reporting
Provide transparent revenue attribution and easy-to-understand monthly reports on the status and results of all your SEO campaigns, as well as what’s coming next
Provide reports on tracked incoming phone calls, and analyze separately tracked phone lines for each marketing channel (optional add-on, but recommended)
Monitor analytics on a daily basis to watch for anomalies, hacks, penalties, or other sales-damaging events
And more
Tracking And Tweaking Your SEO Campaign
Monitoring:
Your keyword rankings, organic traffic, calls, and leads
The keywords rankings of your competitors
Your top-three competitors
Continually optimize and pivot your campaign for better performance over time
